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Horst Dassler (12 March 1936 – 9 April 1987): 215 was a German businessman. The son of Adolf "Adi" Dassler, founder of Adidas. Horst Dassler founded Arena, a swimwear company, and became chairman of Adidas, and at the time of his death it was the world's largest sporting goods manufacturer with affiliates in 40 nations.
Katharina Martz, daughter of the renowned shoe mould producer Franz Martz, meets Adi Dassler 1932 in Primasens, where he attends an apprenticeship at the Shoe Technical School. They married two years later.
Horst Dassler, chairman of Adidas, the world's largest sporting goods manufacturer and a highly influential behind-the-scenes figure in the world Olympic movement, died Friday of cancer in...
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Apr 11, 1987 · Horst Dassler, chairman of the Adidas sporting goods company since 1984, died today in this Bavarian town, a company spokeswoman said. He was 51 years old. The cause of death of Mr. Dassler,...
Jul 27, 2021 · Horst Dassler, the son of the founder of Adidas, cultivated relationships with athletes and national associations – with the aim of expanding his family’s sports apparel business.
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Nov 2, 2020 · Horst Dassler recognized the potential of new sports and helped adidas grow their market in America. Amongst other things he applied Adolf’s innovative spirit to the development of basketball shoes and the Superstar was born – now a streetwear icon. Adolf was married to Käthe until his death in 1978, aged 77.
