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1 day ago · Sanrio. Tomokuni Tsuji took over the top job at Sanrio four years ago. Then, in 2020, Tomokuni Tsuji inherited the role as Sanrio's boss. He is the grandson of the firm's founder, Shintaro Tsuji ...
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Shintaro Tsuji is the founder of Sanrio Co., Ltd. Tsuji founded Sanrio, the Tokyo based character-branded merchandise company, in 1960.
He has also served as producer for the anime movies Sanrio made from 1977 to 1985, and is also a storywriter. Some of his stories include Nutcracker Fantasy (Kurumiwari Ningyo aka The Nutcracker, his adaptation of E.T.A. Hoffmann's "The Nutcracker and the Mouse King"), The Sea Prince and the Fire Child (Sirius no Densetsu aka The Legend of Sirius), and A Journey Through Fairyland (Yosei Florence aka Florence the Fairy), all of which have been made into animated movies by Sanrio. Tsuji has also created a few Sanrio characters himself, including the Little Twin Stars.
•Regarding Sanrio characters, he prefers ones based on animals compared to those who are more humanlike.
•Shintaro Tsuji shares a birthday with The Strawberry King.
•Tomokuni shares the same birthday as Hello Kitty and was born 14 years after her debut.
•According to Hisato Inoue, Shintaro Tsuji was one of the most impressive people associated with Sanrio, and he would regularly appear in different places of the company with his secretary to socialize with his employees and encouraged them to get close with one another. If an employee had a birthday that day, then a celebration could be held at the company as soon as possible.
•Article on Shintaro Tsuji's step down as CEO
1.https://note.com/hisatoinoue/n/na4b18d9b826e
- 9 min
2 days ago · Tomokuni Tsuji took over the top job at Sanrio four years ago [Sanrio] Then, in 2020, Tomokuni Tsuji inherited the role as Sanrio's boss. He is the grandson of the firm's founder, Shintaro Tsuji, and was just 31 at the time, making him the youngest chief executive of a listed Japanese company. His grandfather then became Sanrio's chairman.
Shintaro Tsuji (辻 信太郎, Tsuji Shintarō) (born December 7, 1927) is a Japanese entrepreneur. Formerly a civil servant, he is the founder and (until 2020) president of Sanrio, a merchandise company known for its characters, including Hello Kitty.
1 day ago · In a move that symbolized both a generational shift and a reinvigorated strategy, Tomokuni Tsuji was appointed as Sanrio’s CEO in 2020. At just 31 years old, he became the youngest CEO of a publicly listed company in Japan. Tomokuni, the grandson of founder Shintaro Tsuji, brought a fresh perspective to a company in dire need of innovation.
Shintaro Tsuji isn't joking when he says he wants to make Hello Kitty, his company's best-selling character, into a brand name that rivals Gucci or Hermes.
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Jun 27, 2024 · Sanrio CEO Tomokuni Tsuji, grandson of founder Shintaro Tsuji, shares what gives Hello Kitty her "meow factor."
