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Edward L. Thorndike
- Research on the phenomenon of the halo effect was pioneered by American psychologist Edward L. Thorndike, who in 1920 reported the existence of the effect in servicemen following experiments in which commanding officers were asked to rate their subordinates on intelligence, physique, leadership, and character, without having spoken to the subordinates.
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Sep 7, 2023 · The halo effect also called the halo error, is a type of cognitive bias whereby our perception of someone is positively influenced by our opinions of that person’s other related traits. In his article, A Constant Error in Psychological Ratings, American psychologist Edward Thorndike first recognized the halo effect with empirical evidence in ...
Jul 15, 2024 · The History of the Halo Effect. Psychologist Edward Thorndike first coined the term in a 1920 paper titled "The Constant Error in Psychological Ratings." In the experiment described in the paper, Thorndike asked commanding officers in the military to evaluate a variety of qualities in their subordinate soldiers.
The Halo Effect explains how, without being aware of it, people's physical attractiveness influence our idea of their abilities, such as if they are intelligent, friendly, or display good judgment.
The halo effect theory, initially described by Edward Thorndike (1920), can be understood within the framework of cognitive psychology. Specifically, the halo effect is often attributed to a cognitive bias known as the "generalization bias."
The halo effect is a perception distortion (or cognitive bias) that affects the way people interpret the information about someone with whom they have formed a positive gestalt. [11] An example of the halo effect is when a person finds out someone they have formed a positive gestalt with has cheated on their taxes.
Oct 17, 2024 · Halo effect, error in reasoning in which an impression formed from a single trait or characteristic is allowed to influence multiple judgments or ratings of unrelated factors. Research on the phenomenon of the halo effect was pioneered by American psychologist Edward L. Thorndike, who in 1920.
One of the most notable early studies on the halo effect was conducted by psychologist Solomon Asch in 1946, in which he found that participants' judgments of an individual's personality were heavily influenced by their physical attractiveness. The start of this landmark study read as follows:
