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  1. Mar 26, 2018 · An in-depth conversation with Rob Janoff, the designer of the original Apple logo. We talked about working with Steve Jobs, what was intended (and not intended) with the design, advice for ...

  2. Nov 7, 2016 · Steve Jobs and Wozniak worked in their garage and asked Rob Janoff, who had studied design, to make a logo for their first apple products. Janoff went to Jobs with final sketches of his work, Jobs just smiled, nodded and didn’t say much.

  3. Jan 28, 2023 · Logo Histories tells the story of Rob Janoff and Regis Mckenna's 1977 logo design for Apple Computers.

    • Where and When Did Apple Get Its Name?
    • The Apple Logo and Its Influence on Competitors
    • The Apple Logo on Different Devices
    • Changes from Backlit to Glossy
    • The Evolution and Diversity of The Apple Logo
    • Conclusion

    Apple Inc. was officially established in 1976 by Steve Jobs, Steve Wozniak, and Ronald Wayne. The now-massive tech company was established when technology was still in its infancy, and computers were pretty cumbersome. As a result, the three, led by Jobs, aimed at changing how people perceived computers by making them smaller and user-friendly. Mer...

    The Apple logo is among five of the most recognized emblems globally. It sets itself apart from the word go because it’s not just a logo; it’s also the company’s name, meaning the more a consumer hears Apple, the more they associate it with the brand. What’s more, it’s not just an apple, but a bitten apple. That makes it distinctive and easier to r...

    From its Mac computers and smartphones to iPads, all Apple devices feature the iconic bitten apple logo at the center. The logo was moved to the center to indicate where users can place devices such as Airpods to charge, especially in the case of smartphones such as the iPhone 11.

    Even though Apple’s MacBook has many outstanding features, one of its most iconic design elements was the glowing backlit logo. Because of its positioning at the back, the glowing logo was a unique feature that invoked a sense of brand loyalty. But now, Apple is slowly replacing this with a new glossy logo. While no official statement explains the ...

    The Apple logo design hasn’t always been the same. It has undergone four significant design changes to become the iconic, bitten apple logo we know today. Check out the evolution and diversity of the Apple logo through the years below.

    It’s fascinating how much Apple has grown in the past four decades, yet its iconic, bitten apple logo remains a force to reckon. This logo marks Apple’s diversity, sense of community, and, most importantly, modernity. See why Jobs believed in skeuomorphism here. Be sure to review Apple’s sustainability efforts and why most tech brands are shifting ...

  4. May 9, 2023 · Co-founder Ronald Wayne designed an illustration of Isaac Newton sitting under an apple tree. Rob Janoff introduced the now-iconic Apple icon in 1977. It was based on Steve Jobs’s desire for a simpler, more approachable logo. Who designed the Apple logo? Rob Janoff, a graphic designer hired by Steve Jobs in 1977, designed the Apple logo.

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  5. Oct 4, 2022 · This life-changing event became Apple’s first logo design, with Newton sitting under an Apple tree. The illustration was in black and white with the words Apple Computer Co. As clever as this idea may be, it wasn’t appealing to the audience and was later changed.

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  7. The job of creating the company’s first logo fell to Ronald Wayne, who decided to use Isaac Newton’s image sitting below a tree – the same Isaac Newton who discovered gravity when an apple fell out of a tree onto his head. As we know, Ronald Wayne didn’t last long at Apple, and neither did his logo.

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