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Viva Móvil was created by American entertainer Jennifer Lopez in collaboration with Brightstar Corporation and Moorehead Communications. The company announced their partnership with Verizon Wireless on May 22, 2013 at the CTIA tradeshow. [2]
May 22, 2013 · With Viva Móvil, Lopez hopes to adapt the way mobile devices are marketed and sold to Latinos in order to better suit their needs. But it's difficult to pinpoint exactly what this means.
May 22, 2013 · Earlier today, Verizon Wireless introduced the newest premium retailer to give consumers the ability to purchase the latest smartphones and tablets on its 4G LTE network Viva Móvil by Jennifer.
May 22, 2013 · Jennifer Lopez realizes that Latinos use mobile and the web differently (i.e. a lot ).
May 22, 2013 · She's investing in a chain of Latino-focused stores called Viva Movil, a partnership with third-party retailer Moorehead Communications and distributor Brightstar — which just happens to be the...
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May 27, 2013 · Jennifer Lopez is launching a new social commerce venture – Viva Movil – a new mobile service for US Latinos – with their $1.2 trillion spending power (16% of US population and set to double by 2050).