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On July 15, 1964, MCA established the Studio Tour, which provided guests a behind-the-scenes glimpse of film and television production at Universal Studios. This established a footprint of what is now known as Universal Studios Hollywood theme park.
Universal City Plaza Project – this large building project around the front lot consists of the MCA Tower (see below), the Commissary, a bank, a post office and production offices. 1963 July 9: The MCA Tower (“Black Tower”) on the Front Lot is dedicated.
MCA renovated studio facilities and reinstituted tours of Universal City in 1964. Early movie productions under MCA included Alfred Hitchcock's The Birds (1962), which grossed $4.6 million, and To Kill a Mockingbird (1962), which won three Academy Awards, including Best Actor for Gregory Peck.
Nov 27, 1990 · Nov. 27, 1990 12 AM PT. 1912: Carl Laemmle joins with a half-dozen small motion picture companies to create Universal Pictures. Three years later, he moves the studios to a 230-acre former...
In 1964, MCA formed Universal City Studios, Inc., merging the motion pictures and television arms of Universal Pictures Company and Revue Productions (officially renamed as Universal Television in 1966).
Jul 15, 2014 · It wasn’t until 1964 when then MCA/Universal president Lew Wasserman – known for his frugality and concern with the bottom line – spearheaded the relaunch of the Universal Studio Tour program as a possible profit-making venture, bringing guests back to the Universal backlot.
Dec 10, 1996 · MCA Inc. has officially changed its name to Universal Studios Inc. and - after a year of design efforts - updated its logo. The MCA name has existed since 1924, when Julius Caesar (Jules) Stein...