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      • Elan has made this small, hipster bastion with deep working-class roots the sole focus of a passion that took him years and multiple career changes to embrace. He has quietly emerged as a dominant force in real estate, particularly around Union Square, where he’s one of the most active, agile developers of small to midsize projects.
      www.bostonmagazine.com/news/2022/04/05/elan-sassoon/
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  2. Apr 26, 2016 · After spending five years creating additional salons in Boston, Elan moved to Miami and launched a hair product line called Sojum, which was sold through 950 salons in the US. The line was based on clean science, including biodegradable packaging and natural ingredients.

  3. Aug 22, 2008 · Since moving to Boston in 2006, Sassoon (the son of hairdressing great Vidal) assembled a team of investors to back three enterprises: a high-end salon concept called Mizu, which will open in...

  4. Elan Sassoon’s state-of-the-art school - with tuition of $19,500 a year - will be one of the priciest beauty academies in the country, and only the second with on-campus housing.

  5. Why is Elan Sassoon, the son of Vidal and the heir to a $150 million hair fortune, buying up chunks of Union Square? Somerville was great before.

  6. Sep 11, 2009 · The Elan S. range is built on three ideas: preserve hair health by maintaining the cuticle’s naturally acidic pH; build strength with cashmere wool keratin, and provide a “clean” product...

  7. Oct 1, 2008 · His father is possibly the world’s most famous hairstylist. Now hunky Elan Sassoon, 38, says he's building what will be "The Harvard of hair schools" in Boston.

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