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- Wrangler's deep-rooted association with cowboy culture and the American West gives it a unique brand identity that resonates with a wide audience. From ranchers to fashion enthusiasts, the brand appeals to those who value authenticity, ruggedness, and a connection to the classic American lifestyle.
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Most of all, we respect ourselves, each other, our western heritage and the environment in which we live. It's the same as ever, even before the first pair of Wrangler® jeans were made in 1947. Our history runs parallel to the rise of the country, our jeans worn by the same people who built it.
Celebrated my 10th anniversary with Long John in 2021. Learn the key dates of the American Western Wrangler denim brand that was launched in 1947 as a true Cowboy jeans.
Oct 22, 2012 · The brand continued to grow under its unique heading, creating such a demand for the jean that soon one in every five pairs of jeans bought in America carried Wrangler label. Today, Wrangler stands for not only the cowboy theme, but also the western roots and tradition of the brand.
Sep 12, 2024 · From the rugged rodeo circuits to the fashion runway, Wrangler jeans have carved a unique place in the world of denim. Known for their sturdy construction and timeless appeal, their journey is a testament to American resilience and the enduring spirit of the West.
Wrangler is an American manufacturer of jeans and other clothing items, particularly workwear. The brand is owned by Kontoor Brands Inc., which also owns Lee. Its headquarters is in downtown Greensboro, North Carolina, in the United States, with production plants located throughout the world.
May 23, 2019 · May 23 2019. In an interview, the iconic brand explains its ambitious Made in America agenda. The history of Wrangler blue jeans is rooted in America. The Greensboro, N.C., company first introduced its authentic western jeans to America’s cowboys in 1947 and eventually became one of the United States’ most popular brands.
Wrangler authentic western jeans, designed by celebrity tailor Rodeo Ben, are introduced to the American consumer. Professional rodeo cowboys Jim Shoulders, Bill Linderman and Freckles Brown wear-test the 13MWZ and endorse the Wrangler name for durability, quality and authenticity.
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