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Because culture, and getting culture right, is everything to us. Orci is an independent, female-led, certified 100% minority owned* creative agency that crafts multi-segment marketing that is more insightful, more nuanced and therefore more effective. *Certified 100% Minority Owned Business by the National Minority Supplier Development Council.
Orci is an independent, female-led, certified 100% minority owned* creative agency that crafts multi-segment marketing that is more insightful, more nuanced and therefore more effective. *Certified 100% Minority Owned Business by the National Minority Supplier Development Council
For Andrew Orci, Co-Founder and CEO of the Orci agency, the industry’s future lies in multisegment marketing, a term that well describes the work Orci has done since the origin of multicultural marketing. “We’re adopting this updated identity for the new decade,” he announced. “We have chosen to formally expand our approach, adopting multisegment marketing […]
With roots in Mexico and Argentina, Marina has been passionate about communicating with the Latinx community since she launched her career at Orci years ago, ultimately returning after leading the multicultural division of Heat and client management teams at Zubi Advertising and Conexión, as well as spending a few years in the film world working on award-winning, multi-million dollar ...
Oct 16, 2021 · The month of October is Hispanic Heritage Month (HHM) and, as a part of our ongoing effort to bring fresh insight and expertise into DEI and branding, we gathered to rap with a very special guest…
Marina Filippelli is the CEO of leading multi-segment agency Orci. She develops engaging, effective campaigns which have helped brands like Honda, Acura, Dole, Farmers and Stella Artois build meaningful relationships with diverse targets in the U.S.
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Marina Filippelli is the CEO of leading multi-segment agency Orci. She develops engaging, effective campaigns which have helped brands like Honda, Acura, Dole, Farmers and Stella Artois build meaningful relationships with diverse targets in the U.S. With roots in Mexico and Argentina, Marina has been passionate about communicating with the Latinx community since she launched her career at Orci ...