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Jul 10, 2023 · Moorcroft Pottery is a name renowned among pottery collectors and enthusiasts worldwide. With its distinctive and stunning designs, Moorcroft has become synonymous with elegance, craftsmanship, and a rich heritage.
- The Moorcroft Pottery today...
- William Moorcroft Period 1872 to 1945
- 1945 -- Walter Moorcroft Assumes Control of The Moorcroft Pottery
- 1987 -- Moorcroft Collectors Club Launches.
On the death of William Moorcroft in 1945, his eldest son Walter, took over management and design. In 1962 the Moorcroft family bought out Liberty & Co's share, but Moorcroft seldom prospered. Finally, in 1984 the family sold the bulk of their shares on the open market and after several shareholder changes in the mid-1980's and early 1990's, Moorcr...
In 1912 William Moorcroft marched his workforce across Cobridge Park to a new factory in Sandbach Road where Moorcroft pottery is still made today.
The initial setup investment came from Liberty & Co., the famous London store, and Liberty controlled Moorcroft until 1962. In 1904, William Moorcroft won a gold medal at the St Louis International Exhibition He followed this superb achievement with further medals and commendations, that culminated in the appointment of the Moorcroft company as Potters to HM The Queen in 1928. 1872-- William Moorcroft born in Riley Street, Burslem. 1894-- Macintyre present new art wares at the exhibition of D...
1946-- The Royal Warrant is transferred to Walter 1947-- Unmanned stand at the British Industries Fair - Only Walter attending when Queen Mary arrives. 1950-- Walter introduces the Columbine design on an octagonal ashtray. 1951-- Moorcroft Blue exhibited at the Festival of Britian. 1953-- Last British Industries Fair which Walter attended as a Roya...
1987-- Libertys re-stock and re-launch Moorcroft pottery with a special exhibition and a book by Paul Atterbury. 1988-- Factory celebrates 75 years of production and bottle oven wins heritage award. 1989-- Moorcroft museum opens on 7th June. 1989-- Walter re-draws the entire anemone range. 1991-- Moorcroft mosaic unveiled. It being produced by Cand...
Sought after by collectors since the 19th century, Moorcroft pottery remains highly collectable today. Our latest guide looks at Moorcroft pottery patterns and how to value your collection.
Mar 23, 2020 · The rich colors, luminous glazes, and striking organic motifs of Moorcroft designs are both unique and unmistakable. For as much as they speak to the innovation of the Art Nouveau era, these patterns also broadcast a timeless elegance.
May 28, 2021 · The brand has evolved from the 19th century designs of William Moorcroft, famed for his Florian Ware pottery which was based on British wildflowers. Today, Moorcroft’s ceramic designers are still heavily influenced by the natural world and its depiction in art.
Dec 6, 2019 · Moorcroft has designed a unique style of tube lined works with brilliant colours and great artistic appeal. The earlier pieces featuring flowers and fruits have been extended to modern abstract designs – yet still using the traditional methods of manufacture.
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Mar 11, 2021 · Designs featured a myriad of English flowers (poppies, bluebells, cornflowers, tulips, lilac, daisies, narcissi, honesty, roses, forget-me-nots) as well as butterflies, peacock feathers, fish, boats, trees, and more, demonstrating Moorcroft’s creative range.
