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Sep 16, 2020 · The new USGA brand campaign launching this week during the 120th U.S. Open at Winged Foot Golf Club seeks to turn the uplifting potential of golf into action and enhance the game’s positive impact on people, communities and the environment. Perhaps nothing says it better than this manifesto: Golf is different. It has the power to unite. To ...
Dec 28, 2020 · During a culture-shifting year like 2020, these norms were challenged with the goal of bringing change to golf. Clubs like Augusta National and professional golfers like Cameron Champ promoted diversity and initiated conversations about making the sport visually represent the United States, but these actions only mark the beginning of a cultural and demographic shift that is overdue.
The bottom line: The U.S. Open generates $165 million in revenue annually, or about 75 percent of the USGA’s total revenue. That money funds, among other things, the 13 other national championships the USGA conducts annually. “Virtually everything we do loses money,” said USGA CEO Mike Davis in a media roundtable at Pinehurst.
3 days ago · ST. AUGUSTINE, FL - JULY 09: Willie Mack III smiles during an interview following the first round of an APGA Tour event on the Slammer & Squire Course at World Golf Village on July 9, 2020 in ...
Apr 7, 2021 · The NGF count showed 24.8 million golfers in the U.S. in 2020, an increase of 500,000 and 2 percent over 2019. It is the largest net increase in 17 years.
- Mike Stachura
— Get Into Golf (@GetIntoGolf) April 3, 2018. I got an early preview of the campaign at an England Golf Women & Girls Advisory Group Meeting in February and quite frankly, it left the room speechless. But it was speechless in a good way; it made such an impact that we weren’t really sure what to say about it. It was like the launch of the ...
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Corey brings 15 years of golf industry experience to The PGA TOUR, having spent time with two omni-channel golf retail organisations in the United States. He also brings a deep understanding of the golf media landscape and the manufacturing side of the industry, along with experience working hand in hand with PGA TOUR athletes and their agents on multiple national campaigns.
