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- Email delivery is therefore when your email is successfully delivered by your email service provider (ESP) to the receiving incoming mail server. Email deliverability, on the other hand, is when your email successfully lands in your recipient’s inbox, having passed through all checks and spam filters.
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Jan 5, 2024 · Email delivery is whether the recipient’s mail server accepted the actual email file and delivered it to the mailbox no matter the folder.
- Bettina Specht
- Postmark # Postmark is an SMTP email service with a laser focus on reliability and email deliverability, along with a commitment to top-notch customer service.
- Sendgrid # SendGrid is an email delivery service provider with a dual focus on its powerful SendGrid API (which includes SMTP service) and email marketing service.
- Mailgun # Mailgun is a developer-focused email service with a heavy emphasis on API use. Its focus is more on deliverability and enterprise applications rather than SMTP email services but you can absolutely use Mailgun to handle your SMTP sending as well.
- MessageBird (formerly SparkPost) # MessageBird, formerly known as SparkPost, is another large player in the transactional email space, sending high volumes of commercial email.
Email Delivery simply refers to the act of sending an email from the sender’s server to the recipient’s server. In other words, it’s the technical process of transferring the email message through the internet to its intended destination.
Email deliverability is the process of effectively reaching the inboxes of each of your subscribers. However, obstacles can stand in the way of this, including emails bouncing or landing in a subscriber's spam folder. That's why following email deliverability best practices is the way to go. Ready to try what made us famous?
- A2 Hosting: Best for Speed. Speed is one of the most important things to look for in an email service provider. It’s like choosing a package delivery service.
- Hostinger: Best for Businesses. If you run a business, whether big or small, its profitability will depend on how well you manage your business expenses.
- Bluehost: Best for WordPress Users. Bluehost is one of the few WordPress-approved web hosting providers out there. If you want to build a WordPress website or already have one, this host has everything you need to hit the runway, all under one roof.
- IONOS: Best for Small Budgets. Working with a tight budget? That’s not a problem; the world of email hosting doesn’t discriminate. There’s always something for everyone.
The main objectives of good email deliverability is to reach the inbox by minimising spam flags, reducing bounce rates and effectively managing complaints. All that might be true, but it’s still not without its challenges. Popular email service providers Yahoo and Gmail recently announced new measures to help prevent spam from reaching ...
In this blog, we will explore the top 5 services that guarantee optimal inbox placement. Whether you’re a marketer, business owner, or an individual who relies on email communication, these services will help you maximize your email delivery and reach your audience effectively.
