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Jun 25, 2024 · Looking for inspiration to spark your next sales copy, blog post, or landing page? Take notes from these standout copywriting examples.
- How to Write Microcopy
Let's look at some examples of brands who know how to speak...
- Landing Page Copy
Let them speak for themselves -- social proof is a powerful...
- How to Write Microcopy
- BarkBox—Speaking Your Audience’s Language. We don’t know about you, but it’s hard to be sad when petting a dog. For all the support and happiness our dogs offer, BarkBox’s mission is to make our dogs as happy as they make us.
- Cards Against Humanity—Copywriting with Clever Use of Sarcasm. Cards Against Humanity has long described itself as a party game for horrible people. And while the makers of the game are actually a group of humans that, well, understand what it’s like to be human.
- Death Wish Coffee—Challenging Perceptions of “Seasonal” Products. If you’re a coffee drinker, you know it takes that first brew to get you rocking in the mornings.
- GiveDirectly—Putting the Audience in Charge. If there’s ever a group to tug at your heartstrings, it’s GiveDirectly. This advocacy group helps people donate money directly to some of the poorest households in the world.
- Website Copywriting Examples
- Ad Copywriting Examples
- Direct Response Copywriting Examples
- Key Takeaways from The Best Copywriting Examples
Your website is usually the first place people will check to find out more about you, whether you’re an individual freelancer or a large organization. That’s why it’s crucial for your website to have great copy. The text on every page contributes to the digital marketing of your brand, from the landing page to the contact form to every blog post yo...
One of the most well-known forms of copywriting is ad copywriting. Whether it’s a print ad, a billboard, or a social media post, almost every company uses ad copywriting to promote their brand. Effective ad copy needs to convince potential customers that your product or service is worth paying for. Here are five examples of ad copy readers will rem...
Direct response copywriting is a form of copywriting that elicits an immediate action from the reader. This type of copy includes a call to action that urges the reader to take a specific action right away, such as signing up for a newsletter or following a company on social media. Many direct response copywriters also use techniques like the scarc...
There you have it—our list of 15 good copywriting examples that can serve as inspiration for any aspiring copywriter! Here’s a quick summary of the key takeaways from these examples: 1. There are many types of copywriting: website copy, social media copy, print ads, and more 2. Good copywriting should be tailored to fit the brand voice of a specifi...
Sep 16, 2024 · Copywriting is the strategic art of using words to influence, persuade, and ultimately guide readers or users toward a specific action. It usually focuses on promoting a product, service, brand, or idea. Let’s take Slack’s powerful tagline “Where work happens” as an example.
- ConvertKit. @convertkit. ConvertKit is a marketing conversion platform designed for content creators and a good example of the many content creation apps worth checking out.
- Dropbox. @Dropbox. Dropbox provides file storage and collaboration tools to users worldwide. The copy on their landing page starts with the conversational statement, “Keep life organized and work moving—all in one place.”
- James Clear. @jamesclear. James Clear has become a popular influencer who recently released the book Atomic Habits. The email newsletter signup at the bottom of his landing page does an excellent job of presenting a clear value proposition.
- Lyft. @lyft. The rideshare platform Lyft has the unique challenge of catering to two distinct audiences at the same time – riders and drivers. The copy they use at the top of this landing page is perfect because it can speak to either audience.
Oct 9, 2024 · Want a go-to list of great copywriting examples to bookmark and reference? Here are our 10 favorite examples of copywriting for inspiration.
Jan 11, 2024 · In this post, we’ll discuss some of the best copywriting examples from the top copywriters in the business so that you can quickly draw inspiration from their style. Specifically, we’ll look at landing pages, website copy, social media copywriting, email copywriting, and even video script copywriting.