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May 19, 2021 · NEW YORK (May 19, 2021) – Two years since its last in-person Upfront event, WarnerMedia took center stage this week to present its unified offering to advertisers through a newly expanded portfolio of brands and franchises.
Jun 11, 2021 · By Todd Spangler. Courtesy of HBO Max. Over its nearly five-decade history, HBO has never run commercials. Now WarnerMedia, in a bid to maximize its streaming base, has rolled out a cheaper...
- Todd Spangler
May 19, 2021 · Unshackling itself from years of streaming and premium cable restraints, WarnerMedia offered a comprehensive upfront pitch commingling HBO and Warner Bros with the company’s linear TV networks.
Feb 12, 2021 · WarnerMedia said today it will host its upfront on the morning of Wednesday, May 19. The presentation will be “a virtual event to showcase its entire portfolio of offerings to advertiser,” a...
Jun 30, 2021 · WarnerMedia said Wednesday that it has completed all major ad-agency negotiations, concluding “the most successful Upfront marketplace in the company’s history” but giving no details.
Jun 30, 2021 · WarnerMedia announced today that it has completed all major ad agency negotiations as part of the 2021/22 Upfront, concluding the most successful Upfr.
Jun 30, 2021 · Season one, titled “The Secret History of the Casting Couch,” will detail the notorious Hollywood casting couch through the decades and draw parallels between recent sex scandals and those of ...