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Nov 15, 2022 · Companies sometimes use a different name to their official Companies House registration, or use the prefix “T/A” (trading as) in front of their name. It might sound unnecessarily complicated, but lots of businesses do this for perfectly legitimate reasons so we thought we’d explain what it all means.
Jan 26, 2023 · What is a Trading Name? Trading names are completely distinct thing from the company's registered name. It doesn't need to be registered at all and does not have the same restrictions as the company name. In reality, the same company could use multiple trading names, or simply select to use their business name as their trade name. Examples:
Sep 12, 2024 · A trading name, distinct from a company’s legal name, is a strategic tool that businesses use to carve out their niche in the market. It’s the name under which a company chooses to conduct its business, making it a vital part of the company’s branding strategy.
A trade name is the name under which a business operates and is recognized by the public, distinct from its legal business name. It represents the brand identity of a business, often associated with marketing and customer recognition, and can play a crucial role in attracting customers and establishing a market presence.
- Trade Name vs. Trademark: An Overview
- Trade Name
- Trademark
The terms trade name and trademark sound similar, but it's important for business owners—especially those who are in the initial startup phase—to know the difference. Selecting and registering trade names and trademarks is an important part of establishing a brand presence and recognition in the marketplace for a company and its products, so it's a...
A trade name is the official name under which an individual as a sole proprietor or a company chooses to do business. A trade name is commonly known as a doing business as (DBA) name. Registering a trade name legally is an important step in branding for a company, but it doesn't provide an unlimited brand name or legal protection for the use of the...
A trademark is a more significant step identified with establishing brand recognition in the marketplace. A trademark can be associated with or it can be part of your trade name and can be used to provide legal protection for the use of names, logos, symbols, or company slogans. Two easily recognized examples of trademarks are Nike's swoosh symbol ...
- J.B. Maverick
May 30, 2024 · A trade name is the front-facing name that customers and clients know your business as. This is why it’s also called a DBA name—the name you’re “doing business as.”
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Jan 23, 2024 · Your company name is the official name under which your business is registered, representing its legal identity. While a trading name acts as an alias that can be used for commercial purposes, it isn’t a legal title.
