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Yale Blue
- The standard color for rendition of the Yale logo and wordmarks in print and digital formats is Yale Blue. For all official Yale stationery and business cards, Yale Blue only is specified; alternative colors require permission of the Office of the University Printer.
yaleidentity.yale.edu/core-identity-elements/yale-logo-and-wordmarks/wordmarks
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The Yale logo should be used in all situations that call for the official mark of the university. For example, it should be used as the mark of the university in publications and at public events that visually represent Yale as a sponsor.
The standard color for rendition of the Yale logo and wordmarks in print and digital formats is Yale Blue. For all official Yale stationery and business cards, Yale Blue only is specified; alternative colors require permission of the Office of the University Printer.
A Yale Gray is specified for use with black-and-white printing or for when a more neutral element is needed in a design. Additional accent colors are available for use on Yale websites. Explore the iconic Yale Blue and a palette of appropriate accent colors.
The Yale wordmark should be shown in Yale Blue or white. Other colors will generally not be permitted; however, the logo may appear as white against backgrounds of another color pending approval from the Licensing Office.
There are four core colors in the Yale visual identity: Yale Blue, Yale Gray, black, and white. Yale Blue: pms 289 cmyk 100.75.8.40 hex #00356b rgb 0.53.107. High Intensity Blue: pms 660 cmyk 90.57.0.0 hex #286dc0 rgb 61.124.201. Yale Gray: pms Warm Gray 7 cmyk 42.40.44.4 hex #978d85 rgb 151.141.53.
Yale’s visual identity relies on the consistent and effective use of our branding touchstones: the Yale logo and wordmarks, the Yale typeface, and Yale colors. The Office of the University Printer maintains yaleidentity.yale.edu, a style guide for proper implementation of these key signifiers.
Apr 24, 2024 · In addition, the school has its color – Yale Blue. It is available in two shades: spot and triad. Introduced in the late 1800s, it is now found in all identity signs. Typically, a logo combines blue with white. Some emblems and coats of arms also use black and yellow. Yale color codes