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  1. blog.google › technology › adsReimagining the future of buying and selling ads online

    In particular, we’re introducing DoubleClick Digital Marketing: the first modern ad platform built for the modern digital world. You can read the details on the DoubleClick Advertiser blog , or watch live .

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  3. blog.google › products › marketingplatformIntroducing Google Marketing Platform - The Keyword

    Google Marketing Platform brings together DoubleClick Digital Marketing and the Google Analytics 360 Suite to help you plan, buy, measure and optimize digital media and customer experiences in one place.

  4. www.adexchanger.com › platforms › doubleclick-noDoubleClick No More! Google Renames Its Ad Stack

    The transition will begin in mid-July. This transition will phase out familiar acronyms: DoubleClick Bid Manager (known as DBM), DoubleClick Campaign Manager (DCM), DoubleClick for Publishers (DFP), AdWords and Google Ad Exchange (AdX).

  5. www.adexchanger.com › ad-exchange-news › doubleclickLooking At New DoubleClick Ad Exchange Whitepaper From Google

    Jan 17, 2011 · From the Official Google blog, Google exchange strategy takes center stage as VP of Product Management Neal Mohan announces the publication of a new whitepaper which reaffirms what he says is the contribution which the DoubleClick Ad Exchange is making to the advertising ecosystem.

  6. gobuzzle.com › what-is-google-doubleclickWhat is Google DoubleClick: All You Need to Know - GoBuzzle

    Jul 16, 2024 · Google DoubleClick is a comprehensive digital advertising platform developed by Google that allows marketers and advertisers to plan, execute, and analyze their online marketing campaigns. It provides a suite of tools and solutions designed to help businesses effectively reach and engage their target audience across multiple channels and devices.

  7. support.google.com › displayvideo › answerIntroducing Google Marketing Platform - Display & Video 360 Help

    DoubleClick Campaign Manager and DoubleClick Studio are now named Campaign Manager and Studio, respectively. The new Google Marketing Platform brand - including new product names and logos -...

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  9. blog.google › products › admanagerIntroducing Google Ad Manager - The Keyword

    Jun 27, 2018 · Today’s DoubleClick has also evolved beyond our roots in the web to become an ad platform for the next generation of content, from mobile applications by developers like King, to multi-platform video from publishers like Cheddar.

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