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- Leadership Lessons
In this episode, we dive deep into the remarkable journey of...
- Leadership Lessons
In this episode, we dive deep into the remarkable journey of Ray Kroc, the visionary entrepreneur who transformed McDonald's from a small hamburger stand int...
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- The First McDonald's Started Slow But Caught on Fast
- McDonald's Grew Thanks to Its 'Speedee Service System'
- McDonald's Begins to Franchise
- Ray Kroc Becomes The Owner of The Company
The first McDonald's—located at the corner of 14th and North E Streets, just off Route 66—started out serving up barbecue slow-cooked for hours in a pit stocked with hickory chips imported from Arkansas. With no indoor seating and just a handful of stools at its exterior counters, the establishment employed female carhops to serve most customers wh...
The brothers closed their doors for three months and overhauled their business as a self-service restaurant where customers placed their orders at the windows. They fired their 20 carhops and ditched their silverware and plates for paper wrappings and cups so that they no longer needed a dishwasher. According to Love, they simplified their menu to ...
With labor costs slashed and revenue growing to $350,000 a year by the early 1950s, the McDonald brothers saw their profits double. They had already established a handful of franchises in California and Arizona by the time a milkshake mixer salesman named Ray Kroc visited San Bernardino in 1954. Kroc couldn’t understand why the McDonalds could poss...
In 1961, Kroc purchased the company from the McDonald brothers for $2.7 million. While the name of the chain may have been McDonald’s, the face of the restaurant quickly became Kroc’s. Plaques with his likeness were mounted on the walls of many franchises with a description of how “his vision, persistence and leadership have guided McDonald’s from ...
Discover the transformative leadership lessons and inspiring stories from Ray Kroc's journey. Explore visionary mindset, operational excellence, innovation, and more
Apr 2, 2014 · Ray Kroc was an American entrepreneur best known for expanding McDonald’s from a local chain to the world’s most profitable restaurant franchise operation.
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Feb 2, 2017 · Director John Lee Hancock's new biopic The Founder paints an intricate portrait of McDonald's beginnings, telling the tale of a ruthless businessman's quest for power and money.
