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Air is a 2023 American biographical sports drama film directed by Ben Affleck and written by Alex Convery. The film is based on true events about the origin of Air Jordan, a basketball shoeline, of which a Nike employee seeks to strike a business deal with rookie player Michael Jordan.
Apr 5, 2023 · Here's how to know what's fact and fiction in the new movie about the creation of Michael Jordan's iconic Nike sneakers, 'Air.'.
- 2 min
- Cady Lang
Air: Directed by Ben Affleck. With Matt Damon, Jason Bateman, Ben Affleck, Chris Messina. Follows the history of sports marketing executive Sonny Vaccaro, and how he led Nike in its pursuit of the greatest athlete in the history of basketball, Michael Jordan.
- Why Isn't Michael Jordan Depicted in The Air Movie?
- Was Nike Really The Underdog When It Came to Landing The Michael Jordan Deal?
- Did George Raveling Play A Crucial Role in Michael Jordan's Nike Deal?
- Is Howard White, Chris Tucker's Character, Based on A Real person?
- What Were The Details of Michael Jordan's Contract with Nike?
- Does Michael Jordan Approve of The Air Movie?
You might be curious why a movie about Michael Jordan's monumental 1984 shoe deal with Nike doesn't actually show the basketball superstar, at least not his face. In researching the Airtrue story, we learned that director Ben Affleck, who also stars in the movie as Nike co-founder and CEO Phil Knight, said that the main reason he chose not to depic...
Yes. As depicted in the film, Nike was far from the juggernaut of a company that it is today. In researching how accurate is Air, we discovered that it's true that Nike was the underdog when it came to the shoe companies that were trying to negotiate a deal with Michael Jordan. In fact, Nike only had 17% of the market share in 1984, behind brands l...
Yes. While exploring the Air fact vs. fiction, we discovered that Michael Jordan insisted that George Raveling be featured prominently in the film. Actor/comedian Marlon Wayans portrays Raveling, who was the assistant coach for Team USA when Jordan won gold at the 1984 Olympics in Los Angeles, the same year Jordan signed with Nike. "I wouldn't be a...
Yes. When the real Howard White's NBA career got derailed by knee injuries, he switched gears and went to work for Nike. While researching the Air movie true story, we learned that White was instrumental in helping Michael Jordan weigh the deals that had been presented to him by various brands, including Converse, Adidas, and Nike. Howard White wou...
A rookie at the time, Michael Jordan's Nike deal that he signed in 1984 was worth $500,000 per year, in addition to royalties. -Forbes
Yes. Airmovie director/actor Ben Affleck asked Jordan for his blessing over lunch. During the meeting, Jordan presented Affleck with a short list of what he cared about seeing represented in the film. On that list was the crucial role that his mother, Deloris Jordan, played in negotiating his Nike deal. Affleck fulfilled each of Jordan's requests.
- Who Convinced Michael Jordan To Sign With Nike. The true story of Air is fundamentally focused on who convinced Michael Jordan to join Nike, Sonny Vaccaro.
- The True Story Of The Creation Of The Air Jordan Name. In the movie, Falk and Nike's creative director, Peter Moore (Matthew Maher), who designed the Air Jordan shoe, each separately think of the name Air Jordan.
- Sonny Vaccaro's Trip To North Carolina. As Jordan's manager, David Falk (Chris Messina), refused to tell Jordan that Nike had put an offer on the table, Sonny put his entire career on the line by traveling to North Carolina himself.
- Deloris Jordan's Input With Michael's Nike Deal. Air depicts Michael's mother, Deloris (Viola Davis), as the person in his life who makes all the deals and is a master negotiator, but that isn't completely true.
From award-winning director Ben Affleck, AIR reveals the unbelievable game-changing partnership between a then-rookie Michael Jordan and Nike's fledgling basketball division which...
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- Drama, Sports
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Why is Michael Jordan not in air?
Apr 14, 2023 · The actual presentation lasted nearly 90 minutes. A pristine Air Jordan 1 in the iconic “Chicago” colorway is shown during the movie scene, though that wasn’t exactly how things went. “Did Michael see a potential shoe in Oregon, like in that scene? Yeah, Peter had a shoe to show,” said Vaccaro. But it wasn’t the Air Jordan 1.
