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The SCA's Chief Research Officer, Peter Giuliano, examines trends in consumer prefer... "It's what's in the cup that matters," right? But is that actually true?
- 18 min
- 534
- Specialty Coffee Association
This is the first episode in a 5-part series with SCA Chief Research Officer and Coffee Science Foundation Executive Director, Peter Giuliano. In this series...
Apr 17, 2013 · Giuliano, who, dressed in a light, crisp suit, stands out in the expo’s sea of baristas, coffee buyers, shop owners, and equipment-manufacturer representatives, is the director of the Specialty...
Jul 15, 2020 · Peter Giuliano is the Chief Research Officer of the Specialty Coffee Association (SCA) and Executive Director of the Coffee Science Foundation (CSF). Fresh Cup caught up with him as he prepared, along with the SCA, to launch Re:co 2020, which is entirely digital for the first time.
Aug 25, 2023 · Peter Giuliano is Executive Director at the Coffee Science Foundation and Chief Research Officer at the Specialty Coffee Association. A serendipitous encounter at a California coffee shop sparked the beginning of Peter Giuliano’s formidable 30-year-plus specialty coffee career.
Via Peter Giuliano: Discussion from last year's Symposium on the always-popular "Coffee is Like Wine" analogy. Is this analogy a good idea, or does it just make us look like snobs? Great thoughts...
Leads market research and scientific investigation for the Specialty Coffee Association, including as Executive Director of the Coffee Science Foundation.
- Coffee Science Foundation
