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Sep 15, 2020 · For more than 100 years, the Paramount Pictures brand identity—the name, the mountain, the halo of stars—has signaled a world-class entertainment experience. Now, a digital-first reinterpretation created for ViacomCBS’ streaming service builds on the innovative legacy of the Paramount brand and carries it into the streaming era.
- (February 12, 1914-January 25, 1917) Visuals: Over a black background is a mountain above a few clouds surrounded by stars. There is text over the mountain reading
- (January 29, 1917-June 11, 1927) Closing variant (A) Paramount-Artcraft variant. Early variant (A) Early variant (B) Early variant (C) Variant seen on Buster Keaton shorts.
- (January 22, 1927-November 28, 1953) German version. French version. 1930 Swedish opening version. 1930 Swedish closing version. 1939 Swedish opening version.
- (October 12, 1934-November 7, 1949) Visuals: 1934-1936: There is a mountain shooting above a cloud deck, with a ring of 19 or 24 stars (similar to the 5th logo).
4 days ago · Visuals: A quick slideshow of the Paramount Pictures logos throughout the studio's history (including the 75th Anniversary version of the 1986 logo, the 90th Anniversary version of the 2002 logo and the 100 Years version of the 2011 logo), which zooms in as it progressives, then it was followed by the tail end of the 2011 logo, except with 13 stars instead of 22 and the + symbol added next to ...
Aug 30, 2024 · Apart from that, the logo and the name of the production house also have an interesting history. The name "Paramount Pictures" was chosen after co-founder William Wadsworth Hodkinson saw it on the side of an apartment building, says Andrea Kalas, SVP of Archives for Paramount Pictures, according to the official Paramount website.
- 1953–1986
- 1986–2002
1953–19681968–19751975–1986In 1975, the stars and the "Paramount" text were redesigned to match its current print logo since 1967 and the Gulf+Western byline is now stacked up. A transition would also ocurre in which the painted mountain changes into the flat corporate design against a blue background. This debuted on Mahogany, released on October 8, 1975 and was used up until Star Trek IV: The Voyage Home, released on November 26, 1986.1986–1987 (75th anniversary logo)
Typography: Custom Helvetica (modified) (Gulf+Western byline) Launched: December 12, 1986 In 1986, for the studio's 75th anniversary, Dario Campanile repainted the mountain, which debuted on-film in 1986. The artist added the trees, the lake and the clouds to make it realistic and the sky was changed to a red/blue sunset. It was designed and composited by Studio Productions (now known as Flip Your Lid Animation), with the stars animation done by Omnibus Computer Graphics and the mountain scenery model physically created by Apogee, Inc. The "Paramount" text and the Gulf+Western byline from the previous logo would both fade in first after the stars encircle the mountain before the 75th Anniversary wordmark fades in last. This logo debuted in The Golden Child, released on December 12, 1986 while the 75th Anniversary variant was last used on Eddie Murphy Raw released on December 18, 1987.
1988–1989
It's the same as before, but the 75th Anniversary wordmark is removed and the Gulf+Western byline is shifted up. This debuted on She's Having A Baby, released on February 5, 1988 and was last used on Shirley Valentine, released on August 30th, 1989. It later made a surprise appearance on Paranormal Activity 3, but with the 2010 Viacom byline.
1989–1990
In 1989, the former byline was changed to A Paramount Communications Company. In addition, the "Paramount" text fades in first before the byline fades in. This debuted on Black Rain, released on September 22nd, 1989 and ended 1 year later. The byline faded in with the Paramount script like the Gulf+Western version and the 1975 logo and was colored gold.
A reflection of the "Paramount" text fades in below. Trivia: Like the Paramount Players and Paramount+ logos, this logo may remind some logo fans of the 1975-1986 Paramount Pictures logo, where the background fades to blue after a few seconds and the realistic mountain turns into a stylized version. Variants: Still and short versions exist.
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Feb 14, 2018 · Paramount's logo is one of the most iconic images in all of film - but few people know its true origins. Most moviegoers are familiar with the logos of various Hollywood studios. From Disney's grandiose castle backdrop to the outer space view of Earth courtesy of Universal, every movie begins with a slew of logos for the various companies involved in the production, and the biggest are legendary.
