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  1. 2 days ago · A new paradigm is emerging that promises to generate $3 trillion in global sales by 2026. To decode this I spoke with Max Benator, CEO of Orca, a leading live and social commerce provider, and the ...

  2. 2 days ago · In contrast to Performance Max, Standard Shopping gives you greater control, enabling manual adjustments for targeting, bidding, and ad extensions. Pros. Cons. – Offers more control over targeting, bidding, and ad settings. – Focused mainly on Google Search and Shopping ads, making management straightforward.

  3. Nov 21, 2023 · Nov 21, 2023, 7:10 AM PST. Orca cofounders Max Benator and Lauren Stevens. Megan Bourgeois. Social shopping is on the rise in the US, as big tech and upstarts alike chase e-commerce dollars....

    • Henry Blodget
  4. More and more businesses are turning to third-party creators, influencers and affiliates to fuel their growth, and establishing mutually beneficial long-term relationships is critical.

  5. Mar 18, 2024 · Are you an ecommerce business owner or marketer trying to decide between Performance Max and Standard Shopping campaigns for your Google Ads strategy? Both options offer unique benefits, but the best choice for you depends on several factors.

  6. Jun 4, 2021 · Max Benator co-created Orca (orcashop.co) as a platform-agnostic retail opportunity that allows any influencer to monetize his or her social-media following.

  7. Read writing from Max Benator on Medium. Max is Co-Founder & CEO of Orca (orcashop.co), powering livestream shopping in the US. His work has been highlighted in Vanity Fair, WSJ, USA TODAY...

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