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2 days ago · A new paradigm is emerging that promises to generate $3 trillion in global sales by 2026. To decode this I spoke with Max Benator, CEO of Orca, a leading live and social commerce provider, and the ...
Max is Co-Founder & CEO of Orca (orcashop.co), powering livestream shopping in the US. His work has been highlighted in Vanity Fair, WSJ, USA TODAY and Vox. Read writing from Max Benator...
Nov 21, 2023 · Nov 21, 2023, 7:10 AM PST. Orca cofounders Max Benator and Lauren Stevens. Megan Bourgeois. Social shopping is on the rise in the US, as big tech and upstarts alike chase e-commerce dollars....
- Henry Blodget
May 27, 2022 · When something is purchased from a creator’s Orca shop, they make 20% of the sale price. “So on a $40 sale, you make $8,” Benator says. Orca began opening up to content creators earlier this year, and currently sees one new shopfront launched “every half hour, every day, 24 hours a day,” Benator says.
Aug 21, 2024 · The conference was conceived by Max Benator, the longtime creator economy operative who currently serves as the Co-Founder and CEO of Orca, an ecommerce firm that serves as the official TikTok Shop sales partner for brands like e.l.f. and Estée Lauder.
Jun 4, 2021 · Max Benator co-created Orca (orcashop.co) as a platform-agnostic retail opportunity that allows any influencer to monetize his or her social-media following. Currently on such sites and...
TikTok Shop is the most fun, impactful and intuitive social commerce platform that I've worked across. Through livestreams, shoppable videos and TikTok's native affiliate tools, a complete shopping...
