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1. about.fb.com › 05 › inside-feed-john-hegeman-q-and-a9 Quick Qs With the New Chief of News Feed, John Hegeman

   about.fb.com › 05 › inside-feed-john-hegeman-q-and-a

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   May 22, 2018 · 9 Quick Qs With the New Chief of News Feed, John Hegeman. May 22, 2018. John Hegeman started at Facebook in 2007, one year after News Feed debuted. A Stanford PhD student in economics, he left academia to help the company design the auction system for its first self-service ads product.

2. www.linkedin.com › in › john-hegeman-02137b7John Hegeman - Meta | LinkedIn

   www.linkedin.com › in › john-hegeman-02137b7

   View John Hegeman’s profile on LinkedIn, a professional community of 1 billion members. Experience: Meta · Education: Stanford University · Location: Menlo Park · 500+ connections on LinkedIn.

   • Connections: 500+
   • Works For: Meta

   • Followers: 5.2K
   • Location: Menlo Park, California, United States

3. about.meta.com › media-gallery › executivesJohn Hegeman, Head of Monetization | Meta

   about.meta.com › media-gallery › executives

   John Hegeman is VP and Head of Monetization at Meta. He originally joined the company in 2007 and worked on ads for seven years leading ads delivery. In 2016 he moved over to the Facebook app and spent five years leading Feed and other parts of the core product experience including Stories, notifications and integrity.

   • Occupation: Head of Monetization

4. www.campaignasia.com › article › centre-on-people'Centre on people': Meta's monetisation lead on the rise of ...

   www.campaignasia.com › article › centre-on-people

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   Apr 2, 2024 · Apr 2, 2024. 'Centre on people': Meta's monetisation lead on the rise of generative AI tools. Meta's John Hegeman explains to Campaign how the platform is automating creative processes to produce a range of images or videos to enhance campaign efficiency and cost-effectiveness for advertisers.

5. www.wired.com › 2015 › 09Facebook Doesn't Make as Much Money as It Could—On Purpose

   www.wired.com › 2015 › 09

   Sep 21, 2015 · When he joined Facebook in 2007, after getting a master's in economics at Stanford University, Hegeman helped build the online auction that drives the company's advertising system.

6. www.bloomberg.com › profile › personJohn Hegeman, Meta Platforms Inc: Profile and Biography

   www.bloomberg.com › profile › person

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   John Hegeman is VP/Head:Monetization at Meta Platforms Inc. See John Hegeman's compensation, career history, education, & memberships.

7. People also ask

   Who is John Hegeman?

   • John Hegeman is VP and Head of Monetization at Meta. He originally joined the company in 2007 and worked on ads for seven years leading ads delivery. In 2016 he moved over to the Facebook app and spent five years leading Feed and other parts of the core product experience including Stories, notifications and integrity.

   John Hegeman, Head of Monetization | Meta

   about.meta.com/media-gallery/executives/john-hegeman/

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   Who is Mark Hegeman?

   • Hegeman, a pre-IPO Meta employee, joined the company in 2007 to lead its ads delivery team. He helped design some of Facebook's first auctions for self-service ad buying. He became the chief of its News Feed, now known as Feed, in 2018 before returning to ads as the product group lead in 2021.

   Here Are Meta's 20 Most Powerful Advertising Executives - Business Insi…

   www.businessinsider.com/the-facebook-advertising-execs-with-the-most-power-2019-6

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   How many jobs does John Hegeman have?

   • John has 6 jobs listed on their profile. See the complete profile on LinkedIn and discover John’s connections and jobs at similar companies. View John Hegeman’s profile on LinkedIn, the world’s largest professional community. John has 6 jobs listed on their profile.

   John Hegeman - VP, Ads - Meta | LinkedIn

   www.linkedin.com/in/john-hegeman-02137b7

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   What are Hegeman's thoughts on ads?

   • Hegeman is not only involved in ads at Facebook. He considers how ads fit within the larger context of the platform. When he joined Facebook in 2007, after earning a master's degree in economics from Stanford University, Hegeman helped build the online auction that powers Facebook's advertising system.

   Why Facebook is leaving ad revenue on the table - wired.com

   www.wired.com/2015/09/facebook-doesnt-make-much-money-couldon-purpose/

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   Who is Matt Hegeman?

   • Hegeman moved into the vice president of monetization role in April 2022, where he's responsible for both the company's advertising products as well as other paid features for businesses and regular users alike. In February 2023, Meta introduced a paid monthly subscription for users to be verified on its Instagram and Facebook apps.

   Here Are Meta's 20 Most Powerful Advertising Executives - Business Insi…

   www.businessinsider.com/the-facebook-advertising-execs-with-the-most-power-2019-6

   See all results for this question

   What is Facebook's chief economist John Hegeman's theory?

   • Facebook's chief economist, John Hegeman, spends his days thinking about the economics of Facebook advertising and has devised a system for buying ads that prevents advertisers from cheating–at least in theory. That's an enormous thing.

   Why Facebook is leaving ad revenue on the table - wired.com

   www.wired.com/2015/09/facebook-doesnt-make-much-money-couldon-purpose/

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8. www.businessinsider.com › the-facebook-advertisingMeta's 20 Most Powerful Advertising Executives - Business Insider

   www.businessinsider.com › the-facebook-advertising

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   Oct 26, 2023 · Hegeman, a pre-IPO Meta employee, joined the company in 2007 to lead its ads delivery team. He helped design some of Facebook's first auctions for self-service ad buying.