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- In less than 10 years, and through a journey of product evolution, Rails has grown from a single black hat, into a leading global lifestyle brand that is sold in more than 40 countries by more than 1500 retailers, including Harrods, Harvey Nichols, Selfridges, Intermix, Saks Fifth Avenue, Neiman Marcus, Shopbop, among others, and has generated more than $350m at retail to date.
www.theindustry.fashion/the-interview-jeff-abrams-founder-rails/The Interview: Jeff Abrams, founder, Rails - TheIndustry.fashion
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Apr 25, 2022 · Rails has tapped into a broad customer demographic - you’re as likely to see a 50+ woman in one of the timeless shirts or versatile white midi dresses, as much as you are a 20-something in one of...
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Jun 19, 2019 · Jeff Abrams is founder of Rails, whose signature "hand-feel" shirts became a global phenomenon. The Southern Californian brand has since expanded into a full ready-to-wear offer for women, men and kids. It has a number of premium stockists in the UK and has been popping-up at Harrods and Harvey Nichols. Abrams talks us through his ambitions for ...
Sep 1, 2022 · The brand offers everything from shirts and dresses, to knitwear and denim. Beyond California, Rails now has eight stores across the US, UK, France, and the Netherlands. But how did it all happen? Abrams initially made a small run of shirts, hats, and hoodies (30–50 units at a time) and sold them to stores like Fred Segal.
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Jul 13, 2021 · Despite the difficulties created by the Coronavirus pandemic, contemporary Los Angeles-based fashion brand Rails has been very actively broadening its reach. It’s currently running pop-up stores in Paris and in Selfridges in London, and it opened flagship stores in New York in autumn 2020 and San Francisco in spring 2021. Additionally, there ...
Mar 7, 2019 · Fast-forward to today and LA-based Rails has become a global lifestyle brand for women, men, and children that’s sold in more than fifty countries by more then fifteen hundred retailers...
Jan 31, 2020 · With the official launch of a full menswear collection in the UK for AW20, a first permanent store opening in New York in May 2020, plans for a store in its home city of LA later this year, as well as stores in London and Paris being sought, Rails is really on a mission to expand its fashion empire.
Nov 1, 2021 · It only takes one Google search to know that Rails is a coveted favorite within the fashion industry, as they’re featured on several media outlets, including Glossy, Forbes, and Town & Country. Is it time to spruce up your wardrobe? Perhaps this brand can inspire you.
