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- However, the company's slow adaptation to changing market trends, lack of consumer focus, and missed opportunities ultimately led to its downfall. In this article, we shall shed light on the key factors that contributed to BlackBerry's decline and examine the lessons that can be learned from its spectacular failure.
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Jan 3, 2022 · BlackBerry, yes BlackBerry, is making a comeback as a software company. As my colleague Brian Heater pointed out in today’s article, there are still BlackBerry-style devices out there, but...
- Reported This Morning
BlackBerry ditched its in-house hardware way back in 2016,...
- About TechCrunch
Ingrid is a writer and editor for TechCrunch, joining...
- BlackBerry, Yes BlackBerry, is Making a Comeback as a Software Company
CEO John Chen was justifiably pleased and Wall Street...
- Blackberry Bows Out of Making Its Own Hardware
Blackberry had already launched one rebranded third party...
- Will The Last BlackBerry User Turn Off The Flashing LED Light
Today I switched from a BlackBerry Q10 to an iPhone 5s. And,...
- Reported This Morning
- History of Blackberry
- The Game Changer
- The Swings
- Corporate Comeback
- Will Blackberry Survive?
- The Bottom Line
The pioneer in bringing email services to handheld mobiles, with its trademark QWERTY keyboard, BlackBerry became an instant darling of world leaders, corporate honchos, and the rich and famous alike. Indeed, owning a BlackBerry device was once a status symbol, and BlackBerry addictionwas a prevalent condition. The always-on, always-connected wirel...
BlackBerry’s stock price peaked at an all-time high of $147 in mid-2008. A year earlier, Apple Inc. (AAPL) introduced its iPhone—the first prominent touchscreen phone. BlackBerry ignored it initially, perceiving it to be an enhanced mobile phone with playful features targeted at younger consumers. However, iPhone was a huge hit—and this was the sta...
In 2009, RIM secured first place in Fortune’s 100 fastest-growing companies. In September 2010, Comscore reported RIM having the largest market share (37.3%) in the U.S. smartphone market. Its global user base stood at 41 million subscribers. Unfortunately, that was the peak of market penetration for RIM in the United States. After that, the compan...
The high volatility in the stock is attributed to several comeback attempts, corporate developments, associated recommendations by analysts, and competitor developments. In April 2010, RIM acquired the real-time operating system QNX, which formed the basis of the BlackBerry Tablet OS. The BlackBerry Playbook tablet was introduced on the QNX platfor...
In its current iteration, BlackBerry Limited is a provider of cybersecurity and Internet of Things (IoT) services, having effectively given up on smartphones as a business. On April 3, 2024, the company issued fiscal year (FY) 2024 total revenue of $853 million, with IoT revenue of $815 million and cybersecurity revenue of $280 million. Q4 fiscal 2...
BlackBerry is an example of the big risks associated with the highly dynamic technology sector. None of the industry rankings, predictions, or recommendations seems to fit the BlackBerry stock play. Long-term investors have been burned, while only a few traders may have made money on the wide swings. Unless confirmed news of solid acquisition or pa...
- Danny Maiorca
- Senior Author
- Slow to Adapt. At its peak, BlackBerry's innovation kept us all on our feet. BBM revolutionized instant messaging, and its devices also helped speed up smartphones to what today are effectively portable mini-computers.
- Losing Its Core Market. Another reason BlackBerry's fall from grace was so steep is that it didn't pay as much attention to the likes of BlackBerry-created phones for businesses.
- The BlackBerry Operating System. Another key reason behind BlackBerry's failure was its loyalty to its operating system—despite some significant flaws.
Jan 8, 2022 · A US judge last week rejected the company's bid to dismiss a lawsuit claiming it defrauded shareholders by inflating the success and profitability of smartphones using BlackBerry 10 OS, and said the class-action case could go to trial this fall. Lesson to learn.
Oct 10, 2023 · We'll dissect the critical decisions, market shifts, and, most importantly, the glaring lack of innovation that led to its downfall. Whether you're a tech enthusiast, a business leader, or someone interested in the dynamics of success and failure, this article promises to offer valuable insights.
Oct 1, 2023 · The modern smartphone may be lacking for innovation, but as BlackBerry and iPhone both proved, the future can emerge in no time at all. BlackBerry releases in UK and Irish cinemas on 6 October.
Though BlackBerry has less than 1% of the smartphone market share today, it once had more than 50%. The question is how such a successful company could fall so far.
