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- Why Is GB News’ Audience growing?
- ‘I Just Want to Get Bigger and Bigger’
- GB News Online Audience
- 'Conscious Effort Not to Clip Gotcha Moments'
- 'Our Currency Isn't Rage'
- 'What We're Doing Is Popular'
Editorial director Mick Booker, who joined GB News on 3 January from editing the Sunday Express and a total of 21 years on tabloid newspapers, told Press Gazette it had been a “very good, strong start to the year” with Holmes and Webster “showing a lot of people what we’re about”. “I think a lot of people made up their mind of what GB News was in t...
GB News continues to reach around 2m people each month according to Barb (the Broadcasters’ Audience Research Board). In the four weeks to 2 January (before Holmes and Webster’s arrival) the channel was watched by 2.2m people for an average of 19 seconds per day. This compares to 15.9m for the BBC News Channel and 10.9m for Sky News, with average d...
Despite the continuing challenge of growing linear TV viewership, GB News's digital reach is still rising in terms of both followers and engagement. At the start of February it claimed to have had 2.9bn impressions across web and social since launch. Head of digital and presenter Rebecca Hutson told Press Gazette she had expected the initial burst ...
So, what works for GB News on each platform? On Twitter, Hutson said, "short, sharp... solid" news lines. "Because we are looking at stories in the regions - we've seen what's happened to regional journalism over the last two decades, titles closing and centralising of offices and stuff, and I really do believe that we are mopping up so many of tho...
Hutson joked it had been an "exhausting exercise" to trend on Twitter every day since GB News launched, but said the online numbers prove the brand is building a loyal audience - rather than simply attracting attention from haters. "The billions and billions of impressions that we generate each month, cannot be from rage alone - angry people don't ...
But Hutson added traditional broadcasters are not the only competition, pointing to the New Statesman's podcasts and newsletters as an example. "It's keeping an eye on what the whole landscape is doing really and just slowly crossing them off," she said. Booker said rivals are already imitating elements of GB News's formats, with Sky News launching...
Between 6am and 1.30pm, ITV averaged a 24.2% share, which was up +4.2 share points and a 40% increase on the equivalent day last year. With 1.16million average viewers during this period, this ...
1.29M subscribers • 12K videos. The Good Morning Britain YouTube channel delivers you the news that you’re waking up to in the morning.
Jan 2, 2024 · Picture: Youtube/GB News. Update 2 on 16 January: Broadcast data body Barb has now said GB News averaged 33,000 viewers to its New Year’s Eve fireworks coverage. Barb initially gave...
Jun 22, 2023 · GB News' former head of digital Rebecca Hutson helped rapidly grow the company’s accounts on Tiktok, Youtube, Facebook, Twitter and Instagram. GB News currently counts 907,000 subscribers on...
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The moment of truth: Here are the 5 finalists for #gmb2022 Don't forget to subscribe for more Updates: http://goo.gl/70xoBVisit the News Site: http://www.3...
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