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  1. Measurement bias occurs when information collected for use as a study variable is inaccurate. The incorrectly measured variable can be either a disease outcome or an exposure. Measurement bias can be further divided into random or non-random misclassification.

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      Measurement bias occurs when information collected for use...

    • Example
    • Types
    • Causes
    • How to Avoid Sampling Bias
    • Further Reading

    Imagine you want to study the prevalence of depression amongst undergraduate students at your university. You send out an email to the undergraduate student body asking for volunteers to participate in your study. This method will lead to sampling bias because only the people who are open to talking about their depression will sign up to participat...

    Undercoverage Bias

    Undercoverafe bias occurs when some population members are inadequately represented in the sample. For example, administering a survey online will exclude groups with limited internet access, such as the elderly and those in lower-income households.

    Voluntary Response Bias / Self-Selection Bias

    Self-selection bias is a type of bias that occurs when participants can choose whether or not to participate in the project. Bias arises because people with specific characteristics might be more likely to agree to participate in a study than others, making the participants a non-representative sample. For example, people with strong opinions or substantial knowledge about a specific topic may be more willing to spend time answering a survey than those without.

    Survivorship Bias

    Survivorship bias refers to when researchers focus on individuals, groups, or observations that have passed some sort of selection process while ignoring those who did not. In other words, only “surviving” subjects are selected. For example, in finance, failed companies tend to be excluded from performance studies because they no longer exist. This causes the results to skew higher because only companies that were successful enough to survive are included.

    A common cause of sampling ties lies in the study’s design or the data collection process, as researchers may favor or disfavor collecting data from certain individuals or under certain conditions. Sampling bias also tends to arise when researchers adopt sampling strategies based on judgment or convenience. This type of bias can occur in both proba...

    Use random or stratified sampling → Stratified random sampling will help ensure you get a representative research sample and reduce the interference of irrelevant variables in your systematic inves...
    Avoid convenience sampling→ Rather than collecting data from only easily accessible or available participants, you should gather data from the different subgroups that make up your population of in...
    Clearly define a target population and a sampling frame→ Matching the sampling frame to the target population as much as possible will reduce the risk of sampling bias.
    Follow up on non-responders → When people drop out or fail to respond to your survey, do not ignore them, but rather follow up to determine why they are unresponsive and see if you can garner a res...

    Hamill, R., Wilson, T. D., & Nisbett, R. E. (1980). Insensitivity to sample bias: Generalizing from atypical cases. Journal of Personality and Social Psychology, 39(4), 578. Nielsen, M., Haun, D., Kärtner, J., & Legare, C. H. (2017). The persistent sampling bias in developmental psychology: A call to action. Journal of Experimental Child Psychology...

  2. Jul 31, 2023 · Observer bias is a type of experimenter bias that occurs when a researcher’s expectations, perspectives, opinions, or prejudices impact the results of an experiment. This type of research bias is also called detection bias or ascertainment bias.

  3. Understanding research bias allows readers to critically and independently review the scientific literature and avoid treatments which are suboptimal or potentially harmful. A thorough understanding of bias and how it affects study results is essential for the practice of evidence-based medicine.

    • Christopher J. Pannucci, Edwin G. Wilkins
    • 10.1097/PRS.0b013e3181de24bc
    • 2010
    • 2010/08
  4. Publication biases and questionable research practices are assumed to be two of the main causes of low replication rates. Both of these problems lead to severely inflated effect size estimates in meta-analyses. Methodologists have proposed a number of statistical tools to detect such bias in meta-analytic results.

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  6. Sep 26, 2012 · A biased test is one that systematically overestimates or underestimates the value of the variable it is intended to assess. If this bias occurs as a function of a nominal cultural variable, such as ethnicity or gender, cultural test bias is said to be present.

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