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May 17, 2024 · A newsletter’s potential revenue depends on three main factors: Market size: This is the total number of people that may read — and pay for — the newsletter. To calculate your total addressable market, you need a clear idea of your ideal reader, and access to census data and market research.
- Pearl Leung
- Newsletters Aren’T Just Marketing Channels, They Can Bring in Lots of Money too.
- Newsletter Ads and Sponsorships
- Affiliate Marketing
- Paid Newsletters
- Memberships and Paid Communities
- Paid Email Courses
- As Part of A Funnel
- How to Start Monetizing Your Newsletter Today
Last year, the company behind Business Insider bought a majority stakein the daily newsletter Morning Brew. According to sources, it was valued at around $75 million. This sounds like a lot of money, until you realize that Morning Brew had built up a reliable way to reach over 2.5 million people with a single send. Luckily, you don’t have to have m...
The most common way newsletters make money is through newsletter ads and sponsorships. Newsletter ads work similarly to other sponsored content. Companies and brands get a link to their product or service inside your regular email. These links are accompanied by some ad copy and an image of their product or logo. They could look something like this...
Affiliate marketingworks like a referral program, where any paying customer you refer to a company or brand through your unique link (“affiliate link”) results in you earning a commission. The best part about affiliate marketing is there’s no minimum email list size to get started. In fact, you can use your very first email to promote affiliate lin...
A paid newsletter is a business model where subscribers pay to receive the newsletter editions either daily or several times per week. Often, paid newsletters contain original content such as news, original reporting, commentary, or industry analyses. But you can start a paid newsletter about virtually any topic. The question you have to ask yourse...
Memberships and paid communities are virtually two names for the same thing. A membership is a bundled offering that brings together people with common interests as part of a paid community. The membership usually has a fee – paid monthly or yearly – and offers benefits like courses, events, and training content. Like a paid newsletter, it collects...
Email courses are a set sequence of emails, delivered automatically to the subscriber once they sign up. A paid email course is the same thing, but you pay for it. Unlike memberships and paid newsletter, a paid email course is usually a one-off purchase. But there are ways to turn it into a subscription, too. Take Highbrow for example. Highbrowis a...
Finally, one of the most popular ways to monetize a newsletter isn’t even to make money from the newsletter itself – but treat it as a funnel for a paid product. Newsletter creators often use their email list to build relationships with their audience on a recurring basis. And then, when the time is right, offer access to more expensive offers. Cou...
There’s a reason profitable newsletters can go for millions of dollars on the market. And even newsletters with humble beginnings can grow into profitable media companies – if that’s your goal. But don’t let the complexity of newsletter software turn you off. Starting a newsletter can be a simple extension of the WordPress blog or website you alrea...
- Sell your products/services. The best use of any newsletter is to collect your ideal audience in one place and nurture them to convert them into customers.
- Create a paid newsletter. Creating a paid newsletter and giving access to your premium content to only a handful of paid subscribers is a great way to build a recurring income stream.
- Sell ad spaces to sponsors. Don’t want to get into the subscription model? Well, don’t have to when you can sell ad spaces to sponsors in your free newsletter.
- Promote sponsored emails. If your subscriber count is low and you don’t get brands for sponsor deals, you can sponsor people in your industry. These can be your friends or influencers who offer complementary solutions to yours.
May 22, 2024 · There are multiple ways to turn your newsletter into a profitable side hustle, from paid subscriptions to promoting a course. But first, you need to prepare your newsletter for monetization, or you'll fail before you even start. How to create and launch a newsletter in just 8 steps.
Aug 2, 2018 · There are plenty of ways to increase revenue as you craft and curate your newsletters. You can get paid for your content via subscriptions, sell ad space within your emails, and host sponsored content—all with the aim of generating revenue.
Jul 28, 2023 · Discover profitable newsletter strategies. Learn how to make money, engage subscribers, and boost your newsletter revenue today!
