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  1. Horst Dassler (12 March 1936 – 9 April 1987): 215 was a German businessman. The son of Adolf "Adi" Dassler, founder of Adidas. Horst Dassler founded Arena, a swimwear company, and became chairman of Adidas, and at the time of his death it was the world's largest sporting goods manufacturer with affiliates in 40 nations.

  2. Horst Dassler died unexpectedly in 1987, aged just 51. It was only three years after his mother Käthe passed away, and it signaled a change in how the business was run. In 1989, adidas changed its name to ‘adidas AG, Stock Corporation’ and was listed on the German stock exchange for an initial value of 50m Deutschmarks.

  3. Apr 11, 1987 · Horst Dassler, chairman of the Adidas sporting goods company since 1984, died today in this Bavarian town, a company spokeswoman said. He was 51 years old.

  4. On 9 April 1987 Horst Dassler died unexpectedly at the age of 51 continuing a phase marred by upheaval and changes of direction. The Dassler heirs entrusted management of the company to a business executive and for the first time, adidas was no longer led by a member of the Dassler family.

  5. Horst Dassler, chairman of Adidas, the world’s largest sporting goods manufacturer and a highly influential behind-the-scenes figure in the world Olympic movement, died Friday of cancer in ...

  6. Horst Dassler (* 12. März 1936 in Erlangen; † 9. April 1987 ebenda) war ein deutscher Unternehmer

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  8. The timeline provides a compact overview of the main milestones in Adi and Käthe Dasslers private life as well as in the founding history of adidas.

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