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  1. Ads Manager is your starting point for running ads on Facebook, Instagram, Messenger or Audience Network. It’s an all-in-one tool for creating ads, managing when and where they’ll run, and tracking how well your campaigns are performing towards your marketing goals.

  2. Meta Ads Manager is the starting point for running more sophisticated ads across Meta technologies. It’s an all-in-one resource for creating ads, managing when and where they’ll run, and tracking how well campaigns are performing.

    • Link your Facebook Page to your Meta Business Suite (formerly Facebook Business Manager) Go to the Meta Business Suite website and log in with your personal Facebook account.
    • Create a Facebook Ad Account (or claim an existing one) Meta Business Suite has a variety of tools to manage your marketing activities, while your Ad Manager has a specialized job of helping you run Facebook Ads.
    • Add your team (if you have one) to your Facebook Ad account. If you’re working with a team, add them by going to “Ad account settings” in your Ad Manager and finding “Ad account roles.”
    • Design a campaign. Before we move to the next step, you need to learn about Meta’s three levels to your Ad Account. The first level is the Campaign, the second is the Ad Set(s), and the third is your Ad.
  3. May 14, 2019 · Facebook Ads Manager is an incredible tool that allows you to set up, manage and report on your Facebook Ads campaigns. It might seem a bit intimidating at first, but it’s actually one of the easier online advertising tools to use once you know what you’re doing.

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  4. When should I use Ads Manager? Use Ads Manager if you want to: Quickly duplicate your ads, ad sets and ad campaigns. Edit all your ad settings, such as targeting and budget, from one place. See all the metrics that matter to you, right from one consolidated view.

  5. Jul 24, 2017 · Ads Manager: You use this tool to run your ad campaigns and analyze the data from your ads. You can get the Facebook pixel, customize reports, and download the data to share with members of your team. Power Editor: Power Editor is the robust advertising platform for creating ad campaigns.

  6. Jan 1, 2024 · Facebook Ads Manager is the command center through which you can view, change, and analyze all components of your Facebook advertising. The tool also has other cool features that let you customize your ad strategy, but I won’t overwhelm you with that upfront.

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