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Accessible Tech. 10 Habits to create accessible content. Newsletters, presentations, online classes, meetings, workshops, and more forms of digital communication and information sharing have soared in use during the COVID-19 pandemic.
- Structure Your Newsletters For Accessibility
- Don’T Rely on Images Alone to Convey Information
- Pay Attention to Color Contrast and Color Choice
- Make Sure Your Newsletter Uses Accessible Fonts
- When Sending Html Newsletters, Offer An Alternative Option
- Prioritize Accessibility When Writing Newsletters
Your audience may resize your newsletters or use assistive technologies to read. Like websites, emails need to follow a consistent, navigable structure. Some quick tips to keep in mind: 1. Give each email a relevant and concise subject line. The reader should know exactly what to expect when opening the message. 2. Use subheadings to break up your ...
Email marketers often focus on visual elements — and there’s certainly nothing wrong with aesthetically pleasing newsletters. However, avoid relying on visual elements alone to convey important information. People with vision-related disabilities may be unable to perceive your content, and some people disable images by default when loading emails. ...
Color contrast is the difference between the brightness of the background and the brightness of the text (and other elements in the foreground). Poor color contrast can make emails difficult to read for people with color blindness and other vision disabilities. WCAG recommends a minimum color contrast ratio of 4.5:1 for normal text and 3:1 for larg...
Some fonts can increase reading difficulty for people with dyslexia, low vision, and other disabilities. Choose a simple, unadorned font — san serif fonts are generally preferable for web content because they display better on computer screens and mobile devices. Other considerations to keep in mind when choosing a font: 1. Common sans serif fonts ...
Some email clients may not render HTML newsletters properly, and some users may prefer plaintext. Offer your readers alternatives wherever possible. For example, the Bureau of Internet Accessibility’s newsletter contains a link to view each email as a web page. You might also consider asking users during signup whether they’d prefer HTML or plainte...
The tips above should help you develop an accessible mindset when planning your email marketing campaigns. By thinking about your entire audience — and the various ways that they access your content — you can develop more effective content. Make sure that every member of your team shares a commitment to accessible design. Review your emails thoroug...
Aug 10, 2023 · To make your newsletter accessible, here are the steps you need to follow: 1) use simple language, 2) provide descriptive alt text for non-text elements, 3) use accessible fonts, 4) ensure enough color contrast, 5) add meaningful headings and heading tags, 6) add descriptive text for hyperlinks, and 7) test your newsletter for accessibility ...
Learn how to use inclusive language, accessible design, relevant topics, feedback channels, and testing tools to create newsletters that respect and resonate with your diverse audience.
Dec 7, 2022 · Disability inclusion is essential for both employees and businesses. Time and again, disability is excluded from strategies and initiatives by major businesses who claim to be doing better or leading with purpose-led values. A report from the Return on Disability Group, highlights that although 90% of companies claim to prioritize diversity ...
It is estimated that 4.4 million disabled people – those with a physical or mental impairment with a substantial or long-term impact on their ability to do normal daily activities – are...
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Apr 4, 2023 · Summary. Research shows that employers lack awareness about the needs of people with invisible disabilities and are often ill prepared to provide the necessary support and accommodations. But...