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  1. Southern Comfort (often abbreviated SoCo) is an American, naturally fruit-flavored, whiskey liqueur [1] with fruit and spice accents. [2][3][4][5] The brand was created by bartender Martin Wilkes Heron in New Orleans in 1874, using whiskey as the base spirit.

    • Liqueur
    • Sazerac Company
  2. Aug 8, 2022 · At £3.80 this “unique Bourbon-base liqueur, orange and peach flavour” was the most expensive single bottle on their published/advertised Christmas price list. At over £4.00 Southern Comfort outpriced every Scotch whisky – blend or malt – on Augustus Barnett’s 1971 Christmas list.

    • Is Southern Comfort a whiskey? Though it invariably appears on liquor store shelves next to Jim Beam and Jack Daniels, Southern Comfort isn’t actually a whiskey.
    • For many years SoCo didn’t even contain whiskey. The brand changed hands multiple times after Heron died in 1920 (three months after the start of Prohibition, no less).
    • Its tagline is slightly misleading. When creator Heron patented his drink in 1889, he labeled bottles with the tagline “None Genuine But Mine.” The brand continued to use the line for more than 70 years, even after changing one of its “genuine” core ingredients, whiskey.
    • Before SoCo there was CuBu. Heron originally named his liqueur Cuffs & Buttons. Depending on which version of history you believe, this was either a reference to the ingredients he used for the infusion — citrus peel (cuffs) and cloves (buttons) — or a nod to another popular liqueur of the time, Hat and Tails.
  3. Sep 4, 2018 · The story of Southern Comfort begins in 1874, when Martin Wilkes Heron flavored bourbon with honey, citrus and spices at McCauley’s Tavern, a saloon in New Orleans’ French Quarter.

    • Alabama Slammer. The Alabama Slammer is a classic cocktail recipe featuring Southern Comfort. It's also got amaretto, orange juice and sloe gin, so it's a sweet, fruity drink that's hard not to love.
    • Red Death Cocktail Recipe. The Red Death cocktail recipe features Southern Comfort, vodka, sloe gin, flavored brandy and fruit juices. It's a fruity, delicious drink.
    • Southern Comfort and Lime. Think Southern Comfort is good on its own? You're right. But wait until you try it with a little fresh squeezed lime juice.
    • Scarlett O'Hara Classic Drink Recipe. The Scarlett O'Hara drink combines Southern Comfort with lime and cranberry juice. It's a refreshingly tart and fruity cocktail recipe that's wonderful for anytime.
  4. Apr 15, 2011 · The story, including exactly from where I heard the legend, can be found in the history section of the Wikipedia entry on Southern Comfort. I first tried it within a week of seeing a TV show about it in 2010 and it came out mighty fine.

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  6. Mar 13, 2018 · Did you know Southern Comfort was originally called Cuffs and Buttons? We bet that isn't the only thing you didn't know about the iconic spirit.

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