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  1. To take advantage of the rising popularity of bourbon, Southern Comfort Black was introduced in early 2018 (with a slogan of "Smoky Spiced Smooth"), along with a ready-to-drink (RTD) product of "Comfort and Cola" (4-pack of 375 mL cans, 6% alcohol).

    • Liqueur
    • Sazerac Company
  2. Southern Comfort is an American, naturally fruit-flavored, whiskey liqueur with fruit and spice accents. The brand was created by bartender Martin Wilkes Heron ...

  3. Media in category "Southern Comfort" The following 10 files are in this category, out of 10 total. M. W. Heron - St. Louis saloon location 1.jpg 1,944 × 2,592; 1.86 MB

  4. Aug 8, 2022 · At £3.80 this “unique Bourbon-base liqueur, orange and peach flavour” was the most expensive single bottle on their published/advertised Christmas price list. At over £4.00 Southern Comfort outpriced every Scotch whisky – blend or malt – on Augustus Barnett’s 1971 Christmas list.

    • Is Southern Comfort a whiskey? Though it invariably appears on liquor store shelves next to Jim Beam and Jack Daniels, Southern Comfort isn’t actually a whiskey.
    • For many years SoCo didn’t even contain whiskey. The brand changed hands multiple times after Heron died in 1920 (three months after the start of Prohibition, no less).
    • Its tagline is slightly misleading. When creator Heron patented his drink in 1889, he labeled bottles with the tagline “None Genuine But Mine.” The brand continued to use the line for more than 70 years, even after changing one of its “genuine” core ingredients, whiskey.
    • Before SoCo there was CuBu. Heron originally named his liqueur Cuffs & Buttons. Depending on which version of history you believe, this was either a reference to the ingredients he used for the infusion — citrus peel (cuffs) and cloves (buttons) — or a nod to another popular liqueur of the time, Hat and Tails.
  5. Jan 22, 2018 · Caramel, orange peel, cherry liqueur, spice, and a splash of lime juice. Taste-wise, Southern Comfort features hints of fruit juice (especially lime and cherry), caramel and a touch of cinnamon. The whiskey-based beverage still exists in the sweeter side of the flavor spectrum.

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  7. Mar 15, 2022 · Nearly 150 years later, Southern Comfort is as one-of-a-kind as ever. Satisfying on its own. Delicious in any mixed drink. No other spirit is so comfortable however you drink it. Or whoever you drink it with.

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