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Alex Koch examines how people react to positive and negative information. For example, positive info is recognized faster and generalized more readily. Negative info, however, is more attention-grabbing, is remembered more accurately, and carries more weight in decisions and judging others.
Alex Koch. Assistant Professor of Behavioral Science The University of Chicago Booth School of Business. alex.koch@chicagobooth.edu
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Browse a directory of the people who make up our executive management team and Office of the Chairman.
The Master in Management Program at Chicago Booth is for high-achieving recent college graduates who are curious about the world of business and searching for a masters degree in management that provides them with the tools to turn their passions, purpose, and potential into careers that matter.
The University of Chicago Edward H. Levi Hall 5801 S. Ellis Ave. Chicago, IL 60637
Bernard Koch is a sociologist with research interests in the science of science; culture; cultural evolution; AI ethics; and computational social science. Prior to joining the University of Chicago, Koch was a Postdoctoral Research Fellow at the Northwestern University Kellogg School of Management.