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A Bathing Ape (or BAPE) is a Japanese fashion brand founded by Nigo (Tomoaki Nagao) in Ura-Harajuku in 1993. [1] [2] The brand specializes in men's, women's and children's lifestyle and street wear, running 19 stores in Japan, including Bape Stores, Bape Pirate Stores, Bape Kids Stores, Bapexclusive Aoyama, and Bapexclusive Kyoto. The Kyoto ...
Sep 27, 2023 · By 2010 the brand had fallen out of vogue, and it emerged that A Bathing Ape had amassed over 2.5 billion yen ($22.5 million) in debt.
Jul 8, 2016 · Truncating the name to “A Bathing Ape,” it eventually became known colloquially as the simpler “BAPE.” At first BAPE had more in common with the fabled yeti than the common primate it er—apes its name from.
- Jian Deleon
Apr 29, 2021 · But let’s go back to ’93, to a time well before we were all aboard the hype train and when Japanese brand BAPE was just starting out. Today it’s considered one of the most iconic names in streetwear, widely-recognized for its shark motif hoodies and iconic camo print.
- BAPE was founded by one man — the legend that is Nigo, with a little help from his friends. Like most of Japan’s streetwear brands, the label emerg...
- BAPE’s definition is simple — it stands for A Bathing Ape and there are two meanings behind this. Firstly, it’s an homage to Nigo’s favourite film,...
- BAPE was sold to Hong Kong fashion conglomerate I.T in 2011, after struggling to combat the counterfeit market. Although Nigo stepped down from the...
Nov 4, 2016 · In Japanese, the phrase “a bathing ape in lukewarm water” describes youth who lead complacent and sheltered lives, whose only concerns deal with passing midterms and making it into prestigious...
Let’s dig deep and delve into the origin and evolution of A Bathing Ape (BAPE) and try to understand what they did right which made them a global sensation. What is the Origin Story of A Bathing Ape (BAPE)? In the year 1993, Tomoaki Nagao created A Bathing Ape which soon became a brand from the lively streets of Tokyo, Japan.
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In 1993, Tomoaki “Nigo” Nagao founded A Bathing Ape, or BAPE, in Harajuku, Tokyo. Fascinated with hip-hop in his teens, Nigo was drawn towards Tokyo’s vibrant nightlife and club scene.
