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      • The new U visual identity and brand architecture is set to be unveiled in 2024. Wolff Olins is working alongside UKTV's own in-house Creative team on a suite of assets for the rebrand, which will simultaneously launch across UKTV's free-to-air channels and its streaming service next year.
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  2. The new U visual identity and brand architecture is set to be unveiled in 2024. Wolff Olins is working alongside UKTV's own in-house Creative team on a suite of assets for the rebrand, which will simultaneously launch across UKTV's free-to-air channels and its streaming service next year.

  3. Jul 16, 2024 · UKTV has announced that U - its new masterbrand - will launch on 16th July, including a quality line-up of content of nearly 8,500 hours on its free streaming service, an uplift of almost 1,500 hours from the start of the year.

  4. Jul 16, 2024 · Today marks the launch of UKTV’s new Masterbrand U, which sees its free streaming service transition to U and its free-to-air channels become U&Dave, U&W, U&DRAMA and U&YESTERDAY. Viewers will see the changes on air and across platforms, with all assets reflecting the new brand design system.

  5. Nov 29, 2023 · UKTV intend to launchUnext year – a new masterbrand that will unite its family of free-to-air channels and its free streaming service. Launching in Summer 2024, the move will see its...

  6. Jun 6, 2024 · UKTV has announced that U - its new master brand - will launch on 16th July, including a line-up of content of nearly 8,500 hours on its free streaming service, an uplift of almost 1,500 hours...

    • Michael Garrett
  7. Jun 6, 2024 · UKTV has announced that U – its new masterbrand – will go live on July 16th, uniting UKTV’s family of free-to-air channels which will become U&Dave, U&Drama, U&Yesterday and U&W. Its free streaming service will transition from UKTV Play to U.

  8. Nov 29, 2023 · UKTV today announced its intention to launchUnext year – a new master brand that will unite its family of free-to-air channels and its free streaming service.

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