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1. • There actually is a real Trader Joe

     • If you’ve ever shopped a Trader Joe’s grocery store, chances are you’ve asked the question, “ ” Unlike other chain supermarkets, there actually is a real Trader Joe behind these funky, fun stores—and he’s still alive today!
     tinybeans.com/who-is-the-real-original-trader-joes-joe-coulombe-history/

     Who Is the "Joe" of Trader Joe's? He's the Real Deal - Tinybeans

2. People also ask

   Is Trader Joe's a real store?

   • No, seriously. Trader Joe's was founded by a man named Joe Coulombe who had a very specific vision for his namesake store. Before opening Trader Joe's, Coulombe owned a chain of convenience shops called Pronto Markets.

   Trader Joe: The Real Man Behind The Grocery Empire - MSN

   www.msn.com/en-us/money/companies/trader-joe-the-real-man-behind-the-grocery-empire/ar-BB1o2dn5

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   Was Trader Joe a real guy?

   • Turns out Trader Joe was a real guy, and his shrewd instincts led him to create a counter-culture grocery empire. Joe Coulombe, a struggling convenience store owner in Los Angeles, decided in 1967 to open a grocery chain to appeal to the small but growing number of well-educated, well-traveled consumers that mainstream supermarkets were ignoring.

   Wait, Trader Joe was a real guy? | CNN Business

   www.cnn.com/2022/05/07/business/trader-joes-history-joe-coulombe/index.html

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   Is Joe Coulombe a Real Trader Joe?

   • He’s the Real Deal Meet Joe Coulombe, the OG Trader Joe. If you’ve ever shopped a Trader Joe’s grocery store, chances are you’ve asked the question, “ ” Unlike other chain supermarkets, there actually is a real Trader Joe behind these funky, fun stores—and he’s still alive today!

   Who Is the "Joe" of Trader Joe's? He's the Real Deal - Tinybeans

   tinybeans.com/who-is-the-real-original-trader-joes-joe-coulombe-history/

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   Who owns Trader Joe's?

   • In 1979, Coulombe sold the company to Theo Albrecht (one of the owners of another popular grocery chain: Aldi!), but stayed on as the chief executive until he retired. The Albrecht family still owns the company today. Next, find out some more secrets Trader Joe’s employees want you to know. [Source: The Daily Meal]

   Who Was the Joe Behind Trader Joe’s? - Reader's Digest

   www.rd.com/article/trader-joe-history/

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   Was Trader Joe's a bad name?

   • One marketing expert thought it was a terrible name – “Trader” was “something associated with selling defective horse flesh,” Coulombe said in his memoir, “Becoming Trader Joe,” published in 2021, a year after he died at age 89. But it stuck, and the first Trader Joe’s opened in Pasadena, California, in 1967.

   Wait, Trader Joe was a real guy? | CNN Business

   www.cnn.com/2022/05/07/business/trader-joes-history-joe-coulombe/index.html

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   When did Trader Joe's Start?

   • It took almost 10 years of running his own markets before Coulombe rebranded to what we now know as Trader Joe’s in 1967, and opened the first store in Pasadena. Photo: Courtesy of Trader Joe’s If you’re feeling nostalgic, you can visit the location because it’s still there––parking lot and all! Photo: Courtesy of Trader Joe’s

   Who Is the "Joe" of Trader Joe's? He's the Real Deal - Tinybeans

   tinybeans.com/who-is-the-real-original-trader-joes-joe-coulombe-history/

   See all results for this question

3. www.cnn.com › 2022/05/07 › businessWait, Trader Joe was a real guy? | CNN Business

   www.cnn.com › 2022/05/07 › business

   • Cached

   May 7, 2022 · Turns out Trader Joe was a real guy, and his shrewd instincts led him to create a counter-culture grocery empire. Joe Coulombe, a struggling convenience store owner in Los Angeles, decided in...

4. www.msn.com › en-us › moneyTrader Joe: The Real Man Behind The Grocery Empire - MSN

   www.msn.com › en-us › money

   There was a real Joe behind Trader Joe's, a man who was on the risk of bankruptcy with a previous chain and came up with the idea for the popular grocery store.

5. Top stories

   • 

     The 2 Best New Trader Joe's Products I Bought This Month—They're So Delicious

     My two top picks may surprise you. After all of this seasonal talk, these are not seasonal items, but they are new, delicious, and worth buying again. Before we get to it, here are a few bonus ...

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6. Videos

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     Who Is the "Joe" Behind Trader Joe's?

     7 Jan 2024

     161.1K views

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     A brief history of Trader Joe’s

     9 May 2022

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     1:0:04

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     The Business Strategies Behind Trader Joe’s, Primark, Chipotle and More | WSJ The Economics Of

     1 Dec 2023

     2.1M views

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7. www.thedailymeal.com › eat › yes-trader-joe-real-personYes, Trader Joe Is A Real Person - The Daily Meal

   www.thedailymeal.com › eat › yes-trader-joe-real-person

   • Cached

   Sep 5, 2017 · If you've ever shopped at a Trader Joe's, we bet you've at least pondered whether or not Trader Joe is an actual person. The answer is yes: It was founded by a man named Joe Coulombe, who was born in San Diego in 1930 and is still alive.

8. en.wikipedia.org › wiki › Joe_CoulombeJoe Coulombe - Wikipedia

   en.wikipedia.org › wiki › Joe_Coulombe

   • Cached

   In 1967, Coulombe changed the name Pronto Markets to Trader Joe's. He led the chain to success and sold it in 1979 to German billionaire Theo Albrecht , co-founder of the Aldi supermarket chain. [ 2 ] [ 7 ] Coulombe continued with Trader Joe's as chief executive officer until retiring in 1988.

9. www.cnbc.com › 2021/11/13 › how-trader-joes-wentHow Trader Joe’s went from extra-large eggs to a grocery ...

   www.cnbc.com › 2021/11/13 › how-trader-joes-went

   Nov 13, 2021 · Sixty years ago, Joe Coulombe was a young entrepreneur running a failing chain of convenience stores called Pronto Markets. Today, he’s known as “Trader Joe,” the founder of a national grocery...

10. www.rd.com › article › trader-joe-historyWho Was the Joe Behind Trader Joe’s? - Reader's Digest

    www.rd.com › article › trader-joe-history

    • Cached

    Jun 1, 2022 · But it’s true, and his name was—you guessed it—Joe. But, his name wasn’t actually Trader Joe. It was Joe Coulombe—sadly, Joe recently passed away in February 2020 at the age of 89. Find ...