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MRC Data services all digital service providers (DSPs), labels, airplay, and music retailers. MRC Data includes Billboard charts, which first launched in 1940. In October 2020, the ownership of MRC Data was transferred to a new joint venture company between MRC and Penske Media Corporation (PMC).
- 2019
- New York
Luminate Data, LLC (formerly MRC Data and P-MRC Data) is a provider of music and entertainment data. Established as a joint-venture in 2020, it brought together Nielsen Music, Alpha Data (formerly BuzzAngle Music) and Variety Business Intelligence (formerly TVtracker).
As entertainment’s preeminent data and insights company, our services unlock the most trustworthy information across music, film and television. Have a general question? View our FAQs or submit a ticket.
Unleashing entertainment’s essential data. The most comprehensive analytics platform revealing the trends, behaviors and insights across film, television and music. Request a Demo. Music Engagement.
Luminate's 2021 U.S. Year-End Report, presented in collaboration with Billboard, reveals overall consumption grew 11.3% during 2021, due to continued growth in audio streaming, a milestone year for vinyl and a changing of the guard for Catalog vs. Current music consumption.
Oct 22, 2020 · Newly formed company combines MRC Data (formerly Nielsen Music), Alpha Data, Variety BI, with PMRC sharing equal ownership and control.
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Who is MRC data?
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What is MRC data & Penske Media Corporation (PMC)?
What is P-MRC data?
Mar 16, 2022 · The company formerly known as P-MRC Data, which houses a collection of brands that have supplied music and entertainment industry data for decades, has a new name: Luminate.
