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1951
- Originally, the mountain was a charcoal drawing, but was redesigned in 1951. This new version is seemingly based on Artesonraju, a peak in Peru's Cordillera Blanca mountain range. Jan Domela was the chief matte painting artist for Paramount, and he painted the version of the mountain which would define the company for decades.
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Feb 14, 2018 · The Paramount Pictures mountain and stars logo was first introduced in 1914. How was it created, and how has it changed over the last 104 years?
- Zak Wojnar
- Host / Interviewer
Sep 15, 2020 · For more than 100 years, the Paramount Pictures brand identity—the name, the mountain, the halo of stars—has signaled a world-class entertainment experience. Now, a digital-first reinterpretation created for ViacomCBS’ streaming service builds on the innovative legacy of the Paramount brand and carries it into the streaming era.
Mar 21, 2022 · History of Paramount Pictures logo changes. 1952 – the mountain on the logo becomes elongated, the logo itself is now brighter, in blue tones. 1954 – the logo is less colorful, the lettering and stars are in the foreground, and the mountain acts as a background.
But where exactly did the Paramount mountain logo come from? How has the design transformed over the years, and how does it continue to appeal to movie lovers today? Today, we’re taking a closer look at the Paramount logo history and how the company’s unforgettable brand identity has emerged.
A few things unfolded after this official merger. First, Paramount’s iconic logo was created. This was based on Paramount’s founder, W.W. Hodkinson’s childhood in Utah. The mountain on the logo resembles a mountain peak he saw as a child. Second, in 1926, Paramount constructed a new Hollywood studio.
In November 1967, Paramount modified the logo by removing the clouds at the foot of the mountain, and then updated the text to drop the word "Pictures". Two of the stars were also dropped, reducing the number to 22. Despite this, the logo was never updated on-screen to this variant until 1974.
Aug 5, 2024 · The Paramount Pictures brand name did not change until the late 1960s. Then, the film company decided to adapt it to fashionable minimalism and simplify the image. Two more stars disappeared from the halo, so only 22 exist.
