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Jul 24, 2023 · In the Chinese social media ranking, Youku is in the top 3 online video platforms. Registering and Creating a Brand Channel on Youku. To establish a presence on Youku, foreign brands need to register and create an official brand channel. This process involves providing necessary documentation and verifying the brand’s identity.
Youku Tudou Inc. (formerly Youku Inc.), doing business as Youku [5] (Chinese: 优酷; lit. 'excellent (and) cool'), [6] is a video hosting service based in Beijing, China. It operates as a subsidiary of Alibaba Group Holding Limited .
Youku Advertising. To advertise on Youku, costs range from RMB¥0.3 to RMB¥140 Cost Per Thousand (CPM). Refer to Youku's full fee schedule here. Youku's fee schedule is available online. You may also contact their team directly at +86 010-058851881.
- ● Pre-rolls. Longer pre-rolls in YouTube can be skipped after the ad plays for 5 seconds. However, they can’t be skipped in Youku. Most Youku users, except for a small number of paying VIP users, have to let ads run for their full time.
- ● Pause Ads. When users press the pause button, a pause advertisement pops up and stays onscreen as long as the video is paused. They’re usually still images with a simple layout and highlighted key words.
- ● Corner Logos. In 2012, Youku merged with Tudou, another big online video platform in China, and the Alibaba Group acquired this merged version of Youku in 2015.
- ● Social + Youku. In early 2013, Youku and Weibo, which is China’s version of Twitter, began cooperating so now users can view Youku videos directly on Weibo providing a new channel and viewing experience.
Youku is the third largest online long-form video platform in China in term. ... The Youku brand is among the most-recognized online video brands in China. Insights ...
While Youku users vary across audiences and demographics, a Youku user is typically a high-quality content consumer seeking professionally produced original shows and videos. A number of medium-length shows (TV shows in episode format) that have charted in the top 10 shows in China at the time of their release can be found on Youku, several of which are under exclusive licenses to the platform.
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Youku Tudou has pulled down the small screen by showing tremendous services and this has drawn the attention of the public throughout the world. Youku Tudou is the leading internet television company which was announced the latest app named “Youku iOS app” which syncs the videos to the smart devices, tablet and on the desktops.
