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1. People also ask

   Does Taobao live work in China?

   • If you’re doing business in China, then you need to be aware of Taobao Live – a live streaming feature on the Taobao platform. Offering unique opportunities for branded content and product promotion, Taobao Live is growing in popularity and can help you increase your sales in China.

   Taobao Live – Live Streaming Driving Massive Profits - Ecommerce China

   ecommercechinaagency.com/taobao-live-live-streaming/

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   What is Alibaba Taobao live?

   • Alibaba’s Taobao Live is a popular live streaming platform in China that’s seamlessly integrated within the Taobao app. As part of the Taobao app, Taobao Live follows the same format of buying and selling products.

   Taobao Live – Live Streaming Driving Massive Profits - Ecommerce China

   ecommercechinaagency.com/taobao-live-live-streaming/

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   What is Taobao livestreaming?

   • Taobao Livestreaming is an integrated Livestreaming platform exclusively on the Taobao App currently operating in China. It is a platform for customers and brands to collaborate. Consumers can shop through a livestream conducted by a key opinion leader (KOL).

   How Taobao Livestreaming Transformed China's eCommerce - Firework

   firework.com/blog/how-did-taobao-live-revolutionise-the-ecommerce-customer-experience-in-china/

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   Who uses Taobao live?

   • Taobao Live also collaborated with even more industries to bring their offline experiences and products online. These include tourism agencies, and museums, such as the National Museum of China, Suzhou Museum, and Dunhuang Museum. Why is live streaming content so effective in China?

   Taobao Live: a Key Feature to Increase Your Sales in China

   marketingtochina.com/taobao-live-a-key-feature-to-increase-your-sales-in-china/

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   Is Taobao live the future of shopping in China?

   • As of 2020, over 90% of brands on Tmall have broadcasted on Taobao Live at least once. Online video platforms & Livestreaming platforms are a flourishing sector that has become the mainstream when it comes to shopping online in China. “The future of shopping will be more dynamic, interactive, and driven by real-time feedback.

   Taobao Live: a Key Feature to Increase Your Sales in China

   marketingtochina.com/taobao-live-a-key-feature-to-increase-your-sales-in-china/

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   Why is Taobao so popular?

   • For some brands, live streaming on Taobao has been helpful in driving sales of new products. For example, the Chinese tech brand Xiaomi tapped into Taobao livestreaming services, among other channels, to broadcast the launch of its new flagship smartphone, the Mi 10, from its Beijing headquarters.

   Taobao Live: a Key Feature to Increase Your Sales in China

   marketingtochina.com/taobao-live-a-key-feature-to-increase-your-sales-in-china/

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2. Videos

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     youtube.com

     What is Taobao Live?

     11 Aug 2020

     11.8K views

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     The Evolution of Taobao Live

     6 May 2021

     21.1K views

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     youtube.com

     What is Taobao Life?

     11 Aug 2020

     3.4K views

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3. marketingtochina.com › taobao-live-a-key-featureTaobao Live: a Key Feature to Increase Your Sales in China

   marketingtochina.com › taobao-live-a-key-feature

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   Jun 8, 2022 · In this post, we are introducing you to Taobao Live, its features, comes cases studies, and why it is a tool you want to consider for your marketing strategy in China. What is Taobao live? China has dozen of live streaming services platforms, how does this one stand out? Taobao Marketplace Live Feature overview

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4. ecommercechinaagency.com › taobao-live-live-streamingTaobao Live – Live Streaming Driving Massive Profits

   ecommercechinaagency.com › taobao-live-live-streaming

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   Jun 27, 2022 · If you’re doing business in China, then you need to be aware of Taobao Live – a live streaming feature on the Taobao platform. Offering unique opportunities for branded content and product promotion, Taobao Live is growing in popularity and can help you increase your sales in China.

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5. www.youtube.com › watchWhat is Taobao Live? - YouTube

   www.youtube.com › watch

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   Aug 11, 2020 · See how popular online video-streaming tool Taobao Live is being used by merchants to reach and engage with their consumers.

   • Video Duration: 55 sec
   • Views: 11.8K

   • Author: Alibaba Group

6. firework.com › blog › how-did-taobao-liveHow Taobao Livestreaming Transformed China's eCommerce - Firework

   firework.com › blog › how-did-taobao-live

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   Jun 17, 2022 · Taobao Livestreaming is an integrated Livestreaming platform exclusively on the Taobao App currently operating in China. It is a platform for customers and brands to collaborate. Consumers can shop through a livestream conducted by a key opinion leader (KOL).

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7. www.youtube.com › watchThe Evolution of Taobao Live - YouTube

   www.youtube.com › watch

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   Taobao Live is Alibaba Group’s livestream commerce channel. Watch how the platform has evolved the livestreaming technology into the number one way of engagi...

   • Video Duration: 4 min
   • Views: 21.1K

   • Author: Alibaba Group

8. www.thedrum.com › news › 2021/04/29How China’s leading mobile commerce destination Taobao Live ...

   www.thedrum.com › news › 2021/04/29

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   Apr 29, 2021 · Taobao Live has been positioned as an easy-to-use tool that can be used by anyone. All they need is a mobile phone and internet access to start using this platform. The platform has so far helped...

9. www.mckinsey.com › capabilities › mckinsey-digitalLive commerce is transforming online shopping | McKinsey

   www.mckinsey.com › capabilities › mckinsey-digital

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   Jul 21, 2021 · The arrival of Alibaba’s Taobao Live in May 2016 marked the opening of a new chapter in sales. The Chinese retail giant had pioneered a powerful new approach: linking up an online livestream broadcast with an e-commerce store to allow viewers to watch and shop at the same time.