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Not really
- Not really. There had been some speculation that the creepy clowns could have been a marketing stunt for other movies as well. The other most likely candidate was the Rob Zombie crowdfunded horror flick 31. However, that is almost definitely not the case, as the Saban Films came out and denied any involvement directly.
movieweb.com/it-movie-viral-stunt-scary-clown-sightings/Scary Clown Sightings Increase, Is This a Viral Stunt for IT?
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Sep 8, 2016 · In the midst of the multiple sightings and police confirmation, a theory has been making the rounds that the clowns are part of a viral marketing stunt for the upcoming film adaptation of It, which comes out in 2017.
- Julia Reinstein
- Buzzfeed News Reporter
Oct 9, 2022 · The next day, an official Facebook page for “Gags the Clown” popped up, and within a week and a half, the whole thing was revealed to be a guerilla marketing campaign for a low-budget horror movie called Gags. It has a 38% Rotten Tomatoes score and not even enough audience reviews to register.
The 2016 clown sightings were reports of people disguised as evil clowns in incongruous settings, such as near forests and schools. The incidents were reported in the United States, Canada, Australia, the United Kingdom and subsequently in other countries and territories starting during August 2016. [1][2][3][4][5] The sightings were first ...
Sep 8, 2016 · Creepy clowns have been spotted terrorizing the woods in both North and South Carolina, with some believing it's a viral campaign for Stephen King's IT.
Oct 6, 2016 · A convergence of marketing stunts that spread online and authentic incidents around the U.S. and United Kingdom led to clowns re-entering the public eye in 2016 — though in truly unfunny ways.
Sep 29, 2016 · Stephen King’s ‘It’ Movie Producer Denies Creepy Clown Sightings Are Marketing Stunt. The studio recently wrapped production of the film remake days after the 30th anniversary of the King...
Sep 25, 2017 · Coincidence or Marketing Stunt? Even though the film shattered the box office early this month, it was causing a stir long before it hit the screen. Clown sightings began last August in 16 states around the US. The clown-obsessed craze resulted in a dozen arrests and several bans on clown costumes.
