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      • Yahoo! Japan, distinct from its global counterpart, stands tall as the most popular search engine in the country. It’s not just a search engine but an integrated platform offering news, e-commerce, and a plethora of other services.
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  2. en.wikipedia.org › wiki › Yahoo!_JapanYahoo! Japan - Wikipedia

    The company is the second largest search engine used in Japan as of July 2021, with a market share of 19% behind Google's 77%. The Yahoo! Japan search engine was a directory-type search engine, similar to Yahoo! in the United States. A crawler-type search engine was used as well, and as the popularity of the crawler-type search engine gradually ...

  3. Yahoo is used a lot, especially for news, but google is by far the most popular search engine: https://www.statista.com/statistics/1173906/japan-leading-internet-search-engines/#:~:text=Google%20was%20the%20most%20popular,of%20the%20search%20engine%20market .

  4. Jun 3, 2020 · But Yahoo Japan is more than just its search engine. It is also a news aggregator, a weather website, an auction site, etc. Put together, all those services, which fall under the umbrella term Yahoo Japan, are much bigger than anything Google or anyone else offers in the country.

  5. Jun 20, 2024 · From the importance of localized content and language preferences to the dominance of Google and Yahoo Japan in the market share, we explore key insights that highlight the evolving landscape of search engine optimization and user behavior in Japan.

  6. Yahoo! Japan is the #2 most popular search engine in Japan with a 16.64% market share. Although Yahoo! Japan shares the same algorithm technology as Google, critical SERP features—like sitelinks —indicate that Google provides more informative, in-depth results.

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  7. Feb 21, 2024 · A comparison of the most popular search engines in Japan showed that Google held a market share of almost 78 percent, which made it the leading service. It was followed by Yahoo! and Bing.

  8. Google is the most popular search engine in Japan with a 77% market share. Yahoo is #2 with 15% although it is decreasing. Bing is rising with 7% market share, perhaps getting a boost from the ChatGPT effect.

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