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  1. Tag management made easy. Manage all your website tags without editing code. Google Tag Manager delivers simple, reliable, easily integrated tag management solutions— for free. Start for...

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      Google Analytics lets you measure your advertising ROI as...

    • For Small Businesses

      Get free tools to make the most of your marketing, from site...

    • For Enterprises

      Tag Manager. Manage all your tags without editing code....

    • Resources

      Free and easy-to-use solutions for businesses of every size....

    • Benefits

      With Tag Manager, you can add or change your tags as needed....

    • Features

      Server-Side Tagging in Tag Manager allows you to move many...

  2. Start for free. See what’s in it for you. Increase your agility. Efficiently add and update your own tags to better understand conversions, site analytics and more. Integrate easily. Tag...

  3. Use a single Google tag across your entire website instead of managing multiple tags for different Google product accounts. Automatically measure page views, clicks, scrolls, and more in...

  4. Apr 5, 2024 · In this comprehensive guide, we’ll cover everything from how to install Google Tag Manager to setting up your first tags. We’ll offer step-by-step instructions and share tips and tricks to help you become a GTM pro quickly.

    • Create A Google Tag Manager Account
    • Where Can I Find The Google Tag Manager Code?
    • Add Google Tag Manager Container Code to The Website
    • Check If GTM Plugins Are Available
    • Why Should I Place The Google Tag Manager Code in ?
    • Check If Google Tag Manager Is Working
    • Need Some Custom Data on Every page? Use The Data Layer
    • Frequently Asked Questions
    • How to Setup & Install Google Tag Manager: Final Words

    To get started, first let’s create a GTM account. Go to Google Tag Manager official websiteand click the main call-to-action in order to create a new Google Tag Manager account. Just like with any other Google product, you will use the same Google account for Tag Manager. So if you’re already on Gmail (Google Ads, Google Analytics, etc.), you will ...

    Google Tag Manager provides the exact code and instructions on where to add it to your website. There are two places where you can find it: 1. By clicking the container ID (located next to Publish and Preview buttons) 2. Or by going to Admin > Account > Container > Install Google Tag Manager Any of these options will open instructions on how to ins...

    Follow the instruction and place the first code (which is surrounded by

    If you are using a popular Content Management System (CMS) that allows using plugins, chances are that there is already a plugin that installs Google Tag Manager for you. All you need to do is just to add your Google Tag Manager container ID. Here are several examples of such plugins: 1. For WordPress – I always recommend GTM4WP(hands-down) 2. I sa...

    While this is not 100% required, it is highly recommended that you place

    After the GTM code is implemented on a page, you need to make sure whether it was actually properly installed. There are several options you can choose from (all of them are explained in detail here): 1. Right-click on your website’s background -> choose View page source and find that code (by looking for gtm.js) 2. Enable preview and debug mode an...

    When Google Tag Manager code is placed on your website, it automatically creates a Data Layer. It’s like a virtual layer of your website that contains various data points (Get it? That’s why it’s called a data layer.). With its help, Google Tag Manager is able to read, push, and transfer data between your website and other tracking tools. If you wa...

    So I’ve described what the perfect and recommended scenario looks like: 1.

    The advice here is simple: just follow Google’s instructions. The most recommended way how to install Google Tag Manager code is to place

  5. Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

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  7. Google Tag Manager lets you configure and deploy tags from Google products and third parties. This article is for anyone who wants to set up Google Tag Manager for the first time and...

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