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- The producer almost single-handedly transformed Marvel Comics from a slumbering entertainment giant into a silver screen juggernaut.
www.wired.com/2007/05/meet-avi-arad-the-man-who-launched-the-superhero-craze/
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Along with Israeli-American Toy Biz co-owner Isaac Perlmutter, Avi Arad came into conflict with Carl Icahn and Ron Perelman over control of Marvel Comics in the wake of its 1996 bankruptcy.
Arad now had the Marvel Universe as his toy box — the same universe of heroes, villains, gods, monsters, aliens, spies, and androids that had fascinated him as a youth reading Spider-Man and ...
Sep 28, 2012 · A Harley-riding, Israel-born Toy Biz designer named Avi Arad was brought in to guide a restructured and renamed Marvel Films, taking the reins from Stan Lee. (Lee’s autobiography...
Mar 20, 2019 · He had loved the characters as toys and then as television cartoons and he was impassioned to see them on the silver screen. The only problem: Hollywood wasn’t all that interested.
- Geoff Boucher
Along with Toy Biz co-owner Isaac Perlmutter, Avi Arad came into conflict with Carl Icahn and Ron Perelman over control of Marvel Comics in the wake of its 1996 bankruptcy. In the end, Arad and Perlmutter came out on top, with Toy Biz taking over Marvel Comics in a complicated deal that included obtaining the rights to Spider Man and other ...
Aug 12, 2013 · Although Marvel Studios is at this point an unstoppable juggernaut, there was a time when it seemed like only one man was confident about the future of the company's super heroes on film: Avi Arad.
