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1. • • “The design challenge for the logo was to visually communicate a recognizable brand to a complex audience that leaves a positive lasting impression … from the internet to the conference floor," said Troy Dossett, manager for United Methodist Communications' Creative Strategy team.
     www.umc.org/en/content/2020-general-conference-logo-unveiled

     2020 General Conference Logo Unveiled - The United Methodist ...

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   What was the design challenge for the United Methodist logo?

   • “The design challenge for the logo was to visually communicate a recognizable brand to a complex audience that leaves a positive lasting impression … from the internet to the conference floor," said Troy Dossett, manager for United Methodist Communications' Creative Strategy team.

   2020 General Conference Logo Unveiled - The United Methodist Church

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   Does the United Methodist Church have a logo?

   • While The United Methodist Church has made its logo readily available for use among its congregations, it is important to follow the guidelines of usage to maintain a consistent, clear brand. Read more in our Brand Manual. There are some restrictions, which include: Never change the font.

   UMC branding 101: Templates and guidelines - ResourceUMC

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   Why do I need a UMC logo?

   • By applying the UMC logo consistently, you can help your congregation clearly to establish its affiliation with The United Methodist Church. Just as importantly, you can inspire your community's trust in the reputation, the vision, the beliefs and the people of The United Methodist Church.

   UMC branding 101: Templates and guidelines - ResourceUMC

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   What is the symbolism of the United Methodist Church?

   • The Cross and Flame is the most recognizable symbol of The United Methodist Church. This benefits our denomination, as people in communities around the world immediately recognize and connect with The United Methodist Church. Read more The “Brand Promise” is our commitment to everyone who interacts with The United Methodist Church.

   Brand Standards - ResourceUMC

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   What makes a good United Methodist logo?

   • Behind every logo is a great deal of time and creative effort. Everything is considered - the colors, the fonts, the white space and the size. While The United Methodist Church has made its logo readily available for use among its congregations, it is important to follow the guidelines of usage to maintain a consistent, clear brand.

   UMC branding 101: Templates and guidelines - ResourceUMC

   www.resourceumc.org/en/content/umc-branding-101-templates-and-guidelines

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   What is United Methodist Church identity?

   • Identity is more than compliance to standards; it is about delivering a brand experience the audience will grow to trust. The United Methodist Church identity is a key component in developing the brand’s strength and reputation through its consistent application. Likewise our brand promise—"Open hearts. Open minds.

   Brand Standards - ResourceUMC

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3. www.umc.org › en › content2020 General Conference Logo Unveiled - The United Methodist ...

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   Oct 18, 2019 · “The design challenge for the logo was to visually communicate a recognizable brand to a complex audience that leaves a positive lasting impression … from the internet to the conference floor," said Troy Dossett, manager for United Methodist Communications' Creative Strategy team.

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5. www.pnwumc.org › news › 2020-general-conference-logo2020 General Conference Logo Unveiled | Pacific Northwest UMC ...

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   Oct 18, 2019 · “The design challenge for the logo was to visually communicate a recognizable brand to a complex audience that leaves a positive lasting impression … from the internet to the conference floor,” said Troy Dossett, manager for United Methodist Communications’ Creative Strategy team.

6. www.resourceumc.org › en › agenciesBrand Standards | ResourceUMC.org

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   The “Brand Promise” is our commitment to everyone who interacts with The United Methodist Church. To reinforce this promise, we display it in a consistent and legible way, specifically as it relates to our logo.

7. www.resourceumc.org › en › contentBrand Guidelines - ResourceUMC

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   Identity is more than compliance to standards, it is about delivering a brand experience that the audience will grow to trust. The United Methodist Church identity is a key component for developing the brand’s strength and reputation through its consistent application.

8. www.sgaumc.org › files › image_libraryFOR THE PEOPLE OF THE UNITED METHODIST CHURCH THE BRAND MANUAL

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   The communication effectiveness of each board and agency is enhanced not by differentiating its logo from the other United Methodist Church subbrands, but by associating all logos under a unified identity and branding system. The result will be for both internal and external audiences to understand better how the various subbrands of The

9. www.umc.org › en › contentA Mark Known the World Over - The United Methodist Church

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   Following more than two dozen conceptualizations, a traditional symbol—the cross—was linked with a single flame with dual tongues of fire. The resulting insignia is rich in meaning. It relates The United Methodist church to God through Christ (cross) and the Holy Spirit (flame).

10. www.resourceumc.org › en › contentUMC branding 101: Templates and guidelines - ResourceUMC

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    Why use The United Methodist Church logo? The United Methodist Church has made a significant investment in the brand of the denomination through advertising, which has raised the positive perception of the church. It is quite valuable for local churches to associate with this strong brand.