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The global sunglasses market is segmented by product type, end-user, distribution channel, and geography. By product type, the market is segmented into polarized and non-polarized types. By end-user, the market is segmented into men, women, and unisex.
Non-polarized sunglasses held a 78.3% share of the global market in 2023. They have been driven by changing consumer preferences and evolving fashion trends. One of the primary factors contributing to their increased demand is their fashion and style appeal.
On the basis of type, the sunglasses market is segmented into polarized and non-polarized sunglasses. Polarized sunglasses are primarily used for glare and brightness reduction, and these are specifically designed for people involved in sports, such as golf, cycling, hiking, running, and other activities, to block the unwanted horizontally ...
- Global Sunglasses Market Driving Factors
- Global Sunglasses Market Restraining Factors
- Global Sunglasses Market Opportunities
Growing Popularity of Travel Retail Worldwide Duty-free or travel retail has become a crucial global supply route for sunglass players. Over the past ten years, travel shopping has increased in popularity and significance. This channel's ability to sell eyewear relies on the travel and tourism sector. Both domestic and foreign travelers benefit fro...
Availability of Counterfeit Products Counterfeit goods are fake or replicas of authentic goods or brands to benefit from the better worth of the reproduced product. The eyewear market is very fragmented, and many small manufacturers increase the likelihood of finding fake sunglasses. Due to the high cost of original brands, it is expected that low-...
Introduction of Augmented Reality Technology in Sunglasses The latest generation of eyewear augmented reality (AR) glasses combines the virtual and physical worlds. These supplements the wearer's view of the real world through the superimposition of computer-generated imagery, video, text, and other virtual enhancements. Large corporations like Goo...
2 days ago · The sunglasses market is segmented by type into non-polarized and polarized. The non-polarized market was the largest segment of the sunglasses market segmented by type, accounting for 70.9% or ...
Sunglasses Market Report Highlights. Based on product, non-polarized sunglasses held a share of 78.3% of the global market in 2023. Non-polarized sunglasses have been gaining traction for several reasons, driven by changing consumer preferences and evolving fashion trends.
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Global Sunglasses market is segmented by Lens type, lens Material, Frame Material, Frame style, and distribution channels. Based on Lens Type, the sunglasses market is segmented into Polarized, Nonpolarized. Among all these segments Polarized held the highest market share in 2023.
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