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   puffery

   /ˈpʌf(ə)ri/

   noun

   • 1. exaggerated or false praise: North American "his puffery actually was not far from the truth"

   Scrabble Points: 18

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   What does puffery mean in law?

   • In colloquial language, puffery refers to exaggerated or false praise. Puffery serves to "puff up" what is being described. In law, puffery is usually invoked as a defense argument: it identifies futile speech, typically of a seller, which does not give rise to legal liability.

   Puffery - Wikipedia

   en.wikipedia.org/wiki/Puffery

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   What does puffer mean?

   • , plural puff·er·ies. undue or exaggerated praise. publicity, acclaim, etc., that is full of undue or exaggerated praise. informal. She is one of the few journalists with the cache and guts to call out political hopefuls like Andrew Yang and Matthew McConaughey for vagueness and puffery and still line up an all-star guest for the next week.

   PUFFERY Definition & Meaning | Dictionary.com

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   What is a puffery?

   • A puffery, according to the Third Circuit, is marketing that is not deceptive because no one would trust its exaggerated claims. The use of puffery has its roots in a 1957 FTC ruling that established legal precedent.

   The Difference Between Puffery And Deception In Advertising

   www.deceptology.com/deceptive/the-difference-between-puffery-and-deception-in-advertising.html

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   What does puffery mean in advertising?

   • Although standards vary by jurisdiction, the hallmark of “puffery” is a statement of product performance or superiority that is subjective and non-quantifiable. A court may determine that advertising is actionable, on the other hand, when the advertisement contains statements or claims that are objectively capable of being proven true or false.

   False Advertising v Puffery in Food Labeling - National Law Review

   www.natlawreview.com/article/not-another-puff-piece-difference-between-puffery-and-false-advertising

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3. dictionary.cambridge.org › dictionary › englishPUFFERY | English meaning - Cambridge Dictionary

   dictionary.cambridge.org › dictionary › english

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   PUFFERY definition: 1. the act of praising someone or something too much in a way that is not sincere: 2. the act of…. Learn more.

4. www.merriam-webster.com › dictionary › pufferyPuffery Definition & Meaning - Merriam-Webster

   www.merriam-webster.com › dictionary › puffery

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   The meaning of PUFFERY is exaggerated commendation especially for promotional purposes : hype.

5. en.wikipedia.org › wiki › PufferyPuffery - Wikipedia

   en.wikipedia.org › wiki › Puffery

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   In colloquial language, puffery refers to exaggerated or false praise. [1] Puffery serves to "puff up" what is being described. In law, puffery is usually invoked as a defense argument: it identifies futile speech, typically of a seller, which does not give rise to legal liability.

6. dictionary.cambridge.org › english › pufferyPUFFERY | definition in the Cambridge English Dictionary

   dictionary.cambridge.org › english › puffery

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   PUFFERY meaning: 1. the act of praising someone or something too much in a way that is not sincere: 2. the act of…. Learn more.

7. www.dictionary.com › browse › pufferyPUFFERY Definition & Meaning | Dictionary.com

   www.dictionary.com › browse › puffery

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   Puffery definition: undue or exaggerated praise.. See examples of PUFFERY used in a sentence.

8. www.collinsdictionary.com › dictionary › englishPUFFERY definition and meaning | Collins English Dictionary

   www.collinsdictionary.com › dictionary › english

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   Informal exaggerated praise, esp in publicity or advertising.... Click for English pronunciations, examples sentences, video.

9. www.vocabulary.com › dictionary › pufferyPuffery - Definition, Meaning & Synonyms | Vocabulary.com

   www.vocabulary.com › dictionary › puffery

   When you overdo the praise in order to flatter someone, that's puffery. It's probably puffery if your sister tells you you're the most attractive, smartest, kindest person she knows — right before asking you to loan her 50 dollars.