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CEO of Puma. Armin Dassler (15 March 1929 – 10 October 1990) was the son of Rudolf Dassler, German founder of the sportswear company Puma and nephew of Adidas founder, Adolf "Adi" Dassler. [1] Under his father's direction, Puma remained a small provincial company.
Armin Hary was a German sprinter who won the 100m gold medal at the 1960 Olympic Games in Rome, wearing PUMA shoes. He also set the world record in the 100m and 200m in 1964, and became the first athlete to wear the PUMA No. 1 Logo on his shoes.
May 10, 2024 · Learn how two brothers, Adi and Rudi Dassler, founded rival sports shoe companies Adidas and Puma after World War II. Discover their family feud, their innovations, their marketing strategies, and their legacy in the sneaker industry.
Both Horst Dassler (Adi’s son) and Armin Dassler (Rudi’s son) expanded their respective companies, often by undermining their family rival at crucial moments.
The Fast Rider was developed by Armin A. Dassler, the son of founder Rudolf Dassler, in 1980. Originally a jogging shoe, it was designed with the famous “Federbein” sole, known for its cushioning properties.
Jun 24, 2013 · By Jennifer Ernst Beaudry. View Gallery 7 Images. Over its 65 years, Puma has combined athletic performance, fashion cred and a few famous faces to make sports lifestyle magic. 1948 — Rudolf...
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Armin Dassler, the son of company founder Rudolf Dassler and then CEO, takes inspiration from a bendy straw to invent the TORERO DUOFLEX SOLE. This revolutionary technology makes a player like Diego Maradona even more nimble, paving the way for molded flex zones that are still in wide use today.
